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The Lettershop Group is Revolutionising Direct Mail with the Kodak Prosper S10 w/CMYK

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Published on May 12, 2011

Learn how The Lettershop Group is changing attitudes by producing personalised direct mail - 2500 different versions of variable four colour process images - of a 300,000 piece mail campaign on an offset press. See how vacation company Jet2 took advantage of the power of tailoring direct mail to individual recipients for little more than the cost of a static campaign.

For more info go to http://graphics.kodak.com/US/en/Produ...

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