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Watch that price...199,999 may not be so good. Wilmington, NC

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Published on Jun 16, 2009

There are several things to think about when pricing your home. We all know the most important like current market activity, but what about search ability? Typically, searches auto-populate the price ranges we can choose from. Meaning we, agents and buyers, search in increments of 25-50,000. Usually when someone's price range is 300-350,000 we all search up to say 360,000. I dont think anyone ever thinks to search down by 5,000 or 10,000. So if you list you home at 299,000 you are potentially cutting out A LOT of buyers that are search at 300,000 and above. Don't miss out on potential buyers and make sure your price is optimizing the number of searchers out there!

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