 We're at NAMM 2018 and we're talking with Jeff Anderson from a unique company, 3DO. Welcome. Thank you. Now, we're always talking about how when you're doing voiceover, you really want people to hear you as you exist. That seems to be the concept behind this rather unique microphone. Tell us about it. Yeah, this microphone record sound just like we hear it in the real world. So it's, you know, if you put it in front of a voice actor, it's going to record their voice in the room and the entire room itself, including all their reflections and everything that's happening behind you and above you. What's the right distance to record with it? It depends on what you're doing. Some people, I mean, this can allow somebody to get within your personal space. You whisper in somebody's ear, it actually sounds like they're whispering in your ear and it's kind of creepy sometimes. Well, it's cool because it clearly creates a really good spectral, you know, stereo spectral effect to it. Right. And a good proximity effect. Yeah. So obviously, your market for this would be videographers who are doing 3D sound and stuff. Right. A lot of our customers do first-person videos on YouTube because it allows you to add a camera and that's the basis of the design without a head is to be able to attach a camera to it or attach it to a camera. What's the price point on this? Our base model is $500, and then we have an intermediate at $800 with phantom power and then a pro model is $2,000. What type of capsules are you using? These are Primo EM-172s, they're electric condensers in the base model. The pro model has DPA 4060 high sensitivity capsules, so that's got a lower noise flow and a better high frequency response all the way up to 20 kilo hertz. Yeah, very different from a shotgun mic. Oh, yeah. It's an awesome cinema. Shotgun mic. Yeah. Excellent. Thank you so much for talking to us. Thank you. Thank you very much.