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Published on Dec 14, 2015
Princeton University ethicist and philosopher Peter Singer, author of "The Most Good You Can Do: How Effective Altruism Is Changing Ideas about Living Ethically," explains effective altruism as using means-testing and market research to measure the effectiveness of charities, and then giving money to those organizations that can do the most good. Singer says when people become more generous and give more to others, it actually adds to their own happiness.