 Hi, how's everybody doing today? I'm your host, Rich, and we have Rich TV Live with our very special guest, the CEO of Merchison Minerals, JC Popvin. How you doing today, JC? I'm Rich doing very well. Very good. I'm happy to be here. Yes, and I'm very excited to have you on the show. Please, JC, why don't you tell us a little bit about yourself and how you got involved with Merchison Minerals? Sure, that's a good question. I started picking rocks when I was a tiny little kid Ultimately, became a geologist, worked in mineral exploration, did an MBA, I worked in a ferro alloy business making metal, you know, by melting rocks, migrated to the investment community. I became a top-ranked gold analyst and got to visit most of the gold mining areas around the world, did very well. Then in 1994, which was a long time ago, basically started Pangea Goldfields, took it public. We did some exploration and made discoveries in Peru, Mali, Tanzania, Kenya, worked in South Africa, even worked in China. The company was ultimately acquired by Barrick in 2000 for $204 million, which was at the time was a lot of money, it still is, it's still a lot of money. Meanwhile, I was also running another company called TMN Resources, and we were basically in the titanium mineral sands business. So we're looking for Zircon and titanium and most of which goes into the manufacturing of a paint, you know, pigments. So that work was mostly in Kenya, we made some significant discoveries and while that was going on, I brought in some serious, sorry, senior managers to run the operation and then I got attracted because of my gold background. I got attracted to a potential for gold in Central Africa. So we started a private company looking for gold in South Sudan, Uganda, Rwanda, Burundi, and so on. I identified, the geology was very interesting, but I wanted to come back to Canada, so I took the company and basically merged it with many quagga minerals about six, seven years ago in 2014. So we kept the name Merchison from the private company and brought our team and so on and took over management of many quagga minerals and then many quagga minerals had basically two assets which we still have, one being the Brabant-McKenzie VMS deposit in Saskatchewan and the other one being the HPM project in Quebec, which is basically nickel, copper, cobalt focused. Fantastic. The VMS type Brabant-McKenzie deposit which you touched on hosts 10 metric ton resources of high grade zinc in both inferred and indicated category. If you were to convert it to gold, which is a more familiar commodity for investors, how much would it be? And please note that for the viewers that other mining companies who have the same or lower deposits are currently trading at a market cap of 60 to 100 million dollars. That's a good question, Rich. The Brabant-McKenzie deposit, it's a VMS deposit that's originally came into being through volcanic activity a long time ago and it's extremely well located. It contains mostly zinc, copper, silver, a little bit of lead, a little bit of gold and it's really, really well located. Okay, so very good infrastructure, basically Northern Saskatchewan, right next to the road, right next to power lines and solvents. Now, technically, we should not add inferred resources with indicated and measured. However, anybody can do the math and let's just be inferred is a 7.2 or 3 million tons of inferred resources and be indicated is about the difference over 2 million. So we just need to do some infill drilling to be able to upgrade the inferred into the measured and indicated category. So that will happen. But if you just take the metal that's contained in these two categories, if you're interested, you add them up and you can apply the current commodity prices of prices of zinc, price of copper, price of gold to the individual mineral percentage times the tons. You end up with, on a combined basis, using today's, like this afternoon's commodity prices, the total is about $2.9 billion of metal, assuming 100% recovery, which is obviously not going to happen, but it should be quite reasonable. So if you take $2.9 billion Canadian dollars, divide by the current gold price of $1,800 or so converted to Canadian dollars, it works out to be one and a quarter or so million ounces equivalent. You know, so I mean, it's just for illustrative purposes, but it's a significant resource and it's still open for additional tons and even improving on the grade. So it's a real big asset. And when you put that in the context of our current market capitalization of $8 million, you can see that the company is very, very undervalued in the industry and that's just one asset. The other one being the HPM project in Quebec, which has huge potential and I guess we'll talk more about HPM in a few minutes. Fantastic. We love to identify undervalued, underappreciated, underexposed opportunities based on your experience and the fact that you've already done this before leads me to believe that you can do it again. So in your corporate materials, you mentioned that your HPM project has great resemblance to the Voise Bay project, which we know very well. We've talked about this project before. Everyone knows the Voise Bay nickel mine in Newfoundland. It is one of the substantial mineral discoveries in Canada. Can you elaborate on the similarity of the two projects and what makes you think the HPM will become the next Voise Bay? It might be a little bit presumptuous if I will find something just as big as Voise Bay, but when the first exploration took place on Voise Bay by a government geologist, he went around, he saw this big gaussian area, which is basically a big rusty rock. And he says, if you have rust, that means you had some iron. And if you have some iron, maybe you have some metals and so on. And that's how Voise Bay was first mapped. That geologist took a whole bunch of samples and basically sent them to the lab. And they all came back negative, like there was nothing in these samples, which was a little bit surprising, but that's what it was. So Voise Bay basically just stayed there undiscovered, even though everybody knew that was this big gaussian. So Diamondfield's geologist essentially were flying by in their helicopter. And they said, oh, look at this gaussian. Let's stop here for lunch. And they dropped down and we're eating their sandwiches and banging on a few rocks. And lo and behold, there's Calco Pirate all over the place, which is copper. So that's how it was found. And the other point I'd like to make is that nickel deposits are basically, they're all unique. And they're all, so to say that we're going to be right, we have something that's identical to Voise Bay is again, very presumptuous, because no two deposits are the same, and exactly, particularly in the nickel business. But why are we so interested in HPM? Well, we have a dozen gaussian areas to sample, and some of which have never been sampled, because just because they're a little bit difficult to access, we have some fairly steep hills. And the other really, really intriguing point is that, although there was a lot of exploration, you know, from around 2000, 2001 and 2008 or so, it's basically the only expression that's occurred, the serious expression that's occurred in that area, and which is in fact, located about 60 kilometers to the east of the big meteor impact called the Menekwaga crater that happened about 2,000, sorry, 215 million years ago. But the really interesting point I have to make I have to highlight is that of all the samples that we've collected last year and this year on the property, there was not a single sample that had no nickel, no copper, and no cobalt. Every single sample had some values. Now, not necessarily commercial values, but there is each sample had some trace of nickel, copper, cobalt, and some of them were at pretty decent grades. So that bodes well for exploration. Now, given those very encouraging results, we did an airborne survey for the magnetic signature of the area back last fall about a year ago, and then we followed that up with what we call a VTEM survey, which is another technique of exploration and identified pretty close to 50 different EM conductors on the package, on the land holdings. And by looking at the signature, relative strength of these anomalies, which in fact are shown on the corporate presentation, but we have posted on our website, which is basically slide number 15. It shows all the various conductors that need to be followed up. Historically, there's only basically three of these 50 targets that have been seen, any drilling whatsoever in the past, and the bulk of the historical drilling has been on the iron bar prospect, which confirmabilization down to about 180 meters. But that survey, that VTEM survey, showed quite a few really, really strong, powerful electromagnetic conductors, and those are shown in fact on slide number 14 in the same presentation. And when you see the red bullseye on that map, each one, if you see a signature called channel 45, which is the strongest relative strength of the anomaly, it basically, it tells you that there's metal there. Now, what's the metal content or form? Or is it iron or pure iron? Or is it nickel or copper or mixture? Of course, you have to go and sample it and drill it and so on. But the fact that we have so many really, really strong, likely metallic type deposits bodes really well for exploration. So that's very exciting. So right now, we did some exploration in field exploration in early June, focused on what we call the PYC target, the PIC. And we established that the conductor extends for at least 1.7 kilometers. And it's up to 59 meters wide. And the geophysics that we did back in April, when you do the modeling, it shows that the signal goes down to at least 300 meters, which is a good start. And that's probably the limit of the technology and so far. So the interesting mineralization probably extends a lot deeper, but we have to drill it to find it, to prove it. But when you do the math, you take the strike length, you take the width, which obviously is going to vary. That said, we managed to establish up to 59 meters. That's not to say it's all 59 meters, but it's quite significant. And the very high specific density of these rocks, when you have metal, they're quite heavy, so it doesn't take much of a volume of rock to make a ton. So we were confident that by doing some drilling, and we're planning to drill PYC this shortly, like in the next few months, we certainly hope to identify a significant tonnage of what we call inferred mineralization that contains nickel, copper, and cobalt of interesting values. So we have sampled this body systematically on surface. There's no reason to say that it won't continue at depth. So we're really excited about that. And the sampling of some of these other targets that we have identified proves that there's nickel, copper, cobalt everywhere pretty well. So it's really, really exciting. So we're quite anxious to get this drilling going. Yeah, absolutely. And we love here at Rich TV Live to find these exciting opportunities before everyone else. That's really what we do best. Now, what should we expect from Murchison in terms of muse flow within the next six months, and what are the short-term and long-term milestones that you are expecting to achieve? That's a good question, Rich. We are planning to do this 3,500-meter drilling program on the HPM project, particularly on the PIC. We hope to drill a couple of holes in some of these other targets at the same time, time permitting and weather and so on. And the idea is to confirm that we have a large body that's mineralized at that PIC. And we know that the iron bar prospect, which was drilled with about 30 holes, so it lies only about one and a half kilometers away. That's been drilled for 300 meters by, as I said, 280 meters at depth. And with some very nice nickel values up to 1.74 percent nickel over 47 meters with a good copper and cobalt. So we basically plan to find at least one, if not more deposits. And so that will go into the muse flow. We have to drill it. So we are working hard right now at lining up a drilling company, which is we're in the process of signing a contract. We've lined up a helicopter, a base of operation for the team. And we've also started to do some metallurgical work on how to recover this nickel and copper and cobalt out of the material that we collected back in June. So they'll be part of a muse flow. The drilling results, the metallurgy of the rocks that we find in this area. So that will probably take all of our efforts and concentration over the next six months to do that. That's not to say that we're forgetting about the Brabant-McKenzie deposit. And the best time to drill the Brabant-McKenzie deposit, in fact, is in winter. So we hope to be able to do some of the sinfield drilling to expand the resource and also increase the grade at Brabant-McKenzie this coming of February, March, six months from now. Fantastic. Now here at Rich TV Live, we love to understand the fundamentals of the company. We love to interview the CEOs. We love to really understand the share structure. Can you speak a little bit on the share structure and how the company plans to attract more institutional as well as retail investors? Yes. So we have 109 million shares outstanding. About 30% of the shares are held by one of our directors, Don Johnson. He's been a great supporter and continues to be a great supporter. So I'd say another 10, 12% is held by a couple of institutions and the rest is essentially retail. So I'd say maybe 45% is in few hands and the rest is retail. We are trying to tell our story on multiple platforms. And as a former analyst, I have some ideas on how to do that. But it's a very competitive world out there. The industry is filled with literally 3,000 or so exploration companies. It's hard to get the attention. But if you have a good project, you'll get that attention eventually. But for instance, later this week, I am giving a presentation to one of the recognized brokerage houses in Toronto. And I gave them a presentation just last week and their analyst certainly liked the story and he wants some of his team members to hear. So we'll be doing that again. But that's a process. It's an ongoing process. You go to give presentations regularly. There's a PDAC conference in next March. There's other conferences that we attend and publications and so on. So it's a work in progress. Fantastic. And hopefully we can help you gain more exposure with retail investors here on Rich TV Live as well. If there was one thing you would want shareholders to know about merches and minerals today, what would that be? Well, most CEOs will tell you that their company is cheap. In our case, I can prove it. But we have a substantial resource in Saskatchewan that the rabbit begins to deposit. So this is not just wishful thinking. We're looking for to find something we have found something. On the HPM project, there was some drilling on the iron bar to basically deposit. It needs more drilling. But what we have identified here is the PYC target, which is just nearby. It appears to be about five times the size. So that's really, really exciting. And I believe that we can develop some identified block off, some substantial resource. And we should not forget that the PYC target is located strategically within eight kilometers of an active railroad. It's about 30 kilometers from a 35 megawatt hydro dam that has no customers. So the iron mines in the area that were depleted and everything is gone. So there's this hydro plant that's just sitting there owned by Quebec Hydro. That would be a fantastic source of power for future operations at the HPM. And also this railroad goes to Cartier. Quebec Cartier is basically on the Gulf of St. Lawrence. It's only 225 kilometers by rail. So fantastic infrastructure, hydro power. You're in Quebec, which is very Quebec, sorry, very mining oriented province, very supportive and excellent logistics. And then so far as transport is concerned. And so we're dealing with metals that are in the limelight today, you know, nickel, copper, cobalt. You need these metals to make all these electrical cars and these batteries and so on for this new economy. But we're entering into so it's a fantastic mix of assets. Fantastic. We're going to have investors that are going to see this interview from literally 100 countries that are watching Rich TV Live. And what is the best way for those investors to get in touch with the company if they have any questions about mercheson minerals? Well, the easiest is to look up our contact information on our website. And basically the email address is info at merchesonminerals.com. Or you can contact me directly. It's JC Potvin at merchesonminerals.com. Fantastic. Well, first and foremost, I want to thank you for joining us today. JC Potvin, the CEO of Mercheson Minerals. And before I say goodbye, I must remind you guys that Rich TV Live is strictly for information and education purposes. Please do your due diligence, do your research before you invest in anything that we talk about or discuss here in Rich TV Live. In saying that, I've already taken a look at the stock. I've looked at your market cap. I've looked at your background. And I believe this is extremely at eight cents undervalued, underappreciated, under exposed opportunity. If you like these videos, please smash the like button, comment down below, share the video everywhere, and subscribe. And if you're not winning, you're not watching, we're bringing the winners and we're bringing them to you first. Thank you for joining us today, JC. Love to have you back on the show again soon. It's a pleasure to be able to participate. Thanks, Rich. Keep up the great work. We'll be following your story very closely. Once again, the CEO of Mercheson Minerals, JC Potvin. This is Rich from Rich TV Live saying, have a nice day, everybody. We'll talk to you soon.