 Welcome everybody, JR Fisher here. Good morning, good afternoon, good evening, good night, whatever time zone you're in. I'm joined by the lovely, beautiful and talented Jessica. Say hi to everybody, Jessica. We got a great session for you today. I'm gonna give you guys a sneak peek on something that nobody else can see, but since you're inner circle members, you get access to it. We do have a few guests I've invited today to kind of get the behind the scenes look at our inner circle. So if you've got an email and you're not an inner circle member, you are welcome to join. There's a link at the bottom there. It's jrintercircle.com forward slash enroll. If you go there, you're gonna watch a video and you'll see all the cool stuff you'll get by being an inner circle member. So anyhow, let's get going. I wanna make sure everybody can hear me. So do me a favor, find your little chat message thing over there. What is it called chat or message system? It's called chat. Click on that. All messages are private. So when you put it in there, the only people are gonna see it are Jessica and I. So just the two of us. But if you would put the comment in there, if you can hear us where you're at, what time zone you're in, all that good stuff right in that chat box over there. I wanna make sure everybody can hear us. So type in there, hey, I'm in Oklahoma or I'm in India or wherever I'm at, type in that chat box. I wanna make sure everybody can hear us. Are we getting some messages, Jessica? Alina says, Jess, I can hear you. Alina can hear us. Don't know where you're at, Alina. I see Rogers in there from Pensacola, Florida. I see Eric from Rochester, New York. I see Donald is in the UK. I see Marcus is in Montreal, Canada. I see Tony is in Las Vegas, Nevada. That's very cool. Who else we got, Jessica? Be right off a couple. Myrna in Miami. Perth? Perth, yeah, that's Australia. Elizabeth and Ohaka. We got people from all over the world. This is awesome, awesome. Looks like we got a full house today. And I do wanna remind you that when it gets full like this, guys, don't downsize your window. Don't sign out. If any of those things happen, it'll kick you out and somebody else will grab your spot. We don't want that to happen. That's really uncool, right? So we're talking about YouTube today and we try to cover every subject and YouTube has become such a big player. We can no longer ignore it. And I know I'm working on it every day. I put up, I think three videos today alone. And I take that back. I edited three videos today. I didn't put them up. But we're putting out a lot of content now. I mean, like a lot, like I think five days a week we have a video that goes up, which is pretty cool. And we're getting a lot of feedback. We're getting a lot of action. We're getting videos watched. We're building our list. So I knew I had to share it with you guys. Now, what I'm gonna do today is something I've never done before. I'm gonna share with you a video that I'm working on that will go up on YouTube, but it's not up on YouTube yet. So you guys are gonna actually see a video that talks all about YouTube before it actually goes on YouTube. And you're getting to see this because you're part of the inner circle, okay? Or you're a visitor that we've invited. So that's gonna be really cool. And I really think you're gonna enjoy it. I didn't complete the editing in it. So there's a couple little glitches in it, but you guys are gonna get to see it before anybody else. So YouTube, this is gonna be nine steps to design a successful YouTube channel. So if you haven't done it before or if you wanted to do this, you didn't know what to do. This training today will give you all the insight you need to have a successful YouTube channel. I've really been studying it for the past, I don't know, three, four months, something like that. And we're getting some really good results. And I'm gonna show you exactly what we're doing to get those results. So why even do YouTube? Well, you know, Google is the number one search engine in the world and number two is YouTube. So, you know, if you're on Facebook, if you're on Twitter, or if you're on those other things, those things are okay. Nothing wrong with them, but they're not search engines. In other words, nobody's going to Facebook to find some information about something. Nobody's going to Twitter to find information. They're going to YouTube, okay? That's where they go to learn stuff and figure stuff out. You can tell this cat's really thinking about it as he files his fingernails here. So let's jump in here and figure out what we need to do. Now, what I'm gonna do to see this video is not edited yet. See how that is? See how I got my eyes closed? I want to play this for you. And this is gonna walk you through all the steps. And I'm live today. Today is December 13th, 2019, Friday. And it's a little after 11 a.m. on Pacific Time. They're conflicted. Why? Because it's Friday the 13th. So we should be watching horror movies, but it's Christmas time. So we should be watching Christmas movies. Well, are there horrible Christmas movies we could watch? Maybe like a Black Santa. Yeah, it's like Black Friday. Black Friday, Santa? Well, yeah. I think that's what the movie's called. I don't know. We'll look it up. We gotta look it up. We gotta do what she wants to watch on the weekends. I don't really watch anything on the weekends I work, but she'll watch it. All right, so I'm gonna start you off on this video, guys. And I wanted to get your opinion and do so. And also you can put comments throughout this video I'm gonna play here off to the side, because if you have comments about what you thought was good, what you thought was bad, whatever you want to know, if you want to learn, stick that in the comments section over there. And Jessica, are you getting comments over there? A couple? Yeah? No? Can't hear you. I see, I see. Christine says hi. Christine, what's up girl? Good to see you. Yeah. That's one of my inner circle people right there. Nothing about YouTube so far. Nothing about YouTube. Okay, well let's get this. That's amazing. Ask your questions. Ask your questions. Look at the show on the road. Nine steps to design a successful YouTube channel. Hey, are you looking to really do something with that YouTube channel? Are you looking to get subscribers and views and grow your channel when you're in the right place? Because in this video, I'm gonna show you exactly what you need to do in nine simple steps, and we're starting right now. Hey, I'm JR Fisher. If you're new to my channel, you gotta do something. What do you gotta do? You gotta subscribe. You gotta hit that button below there, that big subscribe button. Next to it, there's a bell. You gotta smash the bell. Why? Because it'll make you a VIP person. You wanna be that, right? You wanna join the Fisher family? And how are you VIP? Well, I will be able to notify you every single time I do a new video. Now, I've been selling online since 2009, and I've sold millions of dollars of both physical and digital products. And I gotta tell you, I picked up a few things along the way. As a matter of fact, my products are listed on thousands of websites, including Walmart. So on this channel, what I do is I help you start, run, and grow your online business. Now, if you've had issues with your YouTube channel, and you've tried some things, or you've had some problems, put those comments below. I wanna see what's going on. I wanna help you out. Also, at the end of this video, I'm gonna give you an e-commerce course valued at $97, absolutely free. All you have to do is click the link. Don't need a credit card or anything else. Okay, let's get started, and let's work on that YouTube channel. Okay, let's be honest here. There are other videos on YouTube. Yep, there's other videos on YouTube. So, since there's other videos, and how many videos are there? I don't even know right now because they upload so much, but I can tell you this. There's an estimated 50 million content creators, people making videos. So, for you to compete with all these people, you just need to do the right things. Don't get discouraged by the fact that there's so many of them. If you do the right things, you're gonna do pretty well because I gotta tell you, the majority of them, including myself, didn't do the right things when they started out. So, let's check it out. So, the first thing we've gotta do is reach those viewers. And the way we're gonna reach those viewers is we're gonna raise awareness of our brand. That's exactly what we need to do to build the channel and get subscribers and get views. Now, I know this is gonna sound a little intimidating in the beginning because of all those people out there creating videos, but most of them, like I said, they don't do it that well. So, by the time you're done with going through these nine steps I'm gonna give you in this video, you're gonna be probably far ahead of most people. You're probably far ahead of probably about 95% of people that are creating content right now. So, we're gonna hit these three key points in this video. We're gonna talk about creating and optimizing your YouTube channel. We're also going to learn how to understand your audience and your competition using data. And we're gonna look at advertising on YouTube through YouTube ads and influencer marketing. Step one, makes sense. You gotta create your YouTube channel for your business. Now, all you need to do to create a YouTube channel is you need to have a Gmail address and how much does that cost? It's free, okay? So, go ahead and get you a Gmail address and then go ahead and set up your YouTube account. That's the first thing you need to do. Number two is learn about your audience. Now, how are you gonna do that? Well, as soon as you set up your business account Google's gonna give you access to a lot of data, okay? So, you can actually go in there, type in different terms and see what they're searching for, what they're looking for, what they're interested in. But you wanna learn as much about your audience as you possibly can. Now, once you've started your YouTube channel you can actually go into the analytics for your subscribers and you can figure out more data about them so you can make videos that better match your audience that you're building. You're gonna wanna monitor the watch time and demographics of your audience so you can answer all the questions that they have and they wanna see videos on. Here's a few key components that you should be looking at. Where are your videos being viewed and when? What age are your viewers? What gender do your viewers most commonly identify as? Now, tracking your audience like this is really a win-win for you and them because if you know what they want you can make the right videos. You'll get more views and if you're making the videos they want, they get what they want because they wanna watch videos about the subjects and about all the things they wanna learn about or be entertained about. Now, as you learn all of this information if your assumptions are right then of course you wanna keep making videos in that direction and if they're a little bit off you wanna kinda cater to what your audience actually wants so that you can get more views. Now, reading comments, not always fun because they don't always say good things about you but you can learn a lot from these comments so go into your comments on a regular basis make sure you respond to every single comment and people will say well that's gonna take me so much time it won't in the beginning, trust me. Why? Because you won't have any, okay? The only way to really get comments is to ask for them like I'm doing right now if you're enjoying this video tell me what you liked about it put something in the comment section I know you're watching and I wanna hear what you want too and this also helps you identify your audience and helps you provide what they're looking for so you wanna read all the comments and you're gonna wanna respond to them, super important. You also wanna check out the YouTube community page it's an underrated space for finding out about your audience it's located under the community tab on your profile and you can interact with your subscribers directly right there you can see all their comments you can post questions or you can create a poll to gain a deeper understanding of how your audience thinks. Number three is research or competition you've surely got other people out there doing videos on the same subjects or the same niches that you do and since you do, you can look at their data which is already out there and help you build your channel by kinda figuring out what they're already doing. So another thing you can do is as you go into your competitor's channels you can actually browse through and you can sort their videos by the most viewed. When you look at the most viewed try to figure out what they're doing in those videos what did they say? What information did they provide? What did they cover? What was the subject? All those things, what kind of thumbnail was on that particular video so that you can garner that information and use it for your channel? Now here's something cool you can also do you can, same way you did it with your videos as you looked at the comments go into their comments find out what their audience is saying find out what their audience is asking for in the beginning you won't have very many comments so if you look at other comments on another channel you can figure out what people are asking for and what they need and you can provide it on your channel. The other thing you can do is look at the keywords that your competitor is using in their title and in their description. If you do that you can figure out some keywords that you could use in your videos to get more subscribers and views. You can also check to see if your competitors are putting ads on your videos. Now there is a way to block them if you wanna do that, that's up to you. Step number four is learn from your favorite channels. Now these don't have to be competitors but you probably have some channels that you like to watch on YouTube. I would kinda pick those apart, figure out what they're doing, how are they dressed, what is the background, what is the flow, how long are their videos, what is it that keeps you interested? You can learn a lot from people that you are already watching it doesn't have to be in the same niche. The one thing I'll tell you is you've gotta be a little bit different. You remember in the beginning of this video I rang this bell, well that was to wake you up a little bit, okay that was to remind you to hit that, if you haven't done that by the way you gotta do that, hit that subscribe and hit the notification. But I did that on purpose to be a little bit different, okay? So if you just sit in front of the camera and you're boring and you talk like this for a couple of minutes, you're gonna lose your audience, okay? Don't do that, you've gotta gain their attention, you've gotta have a nice clean background, you gotta look good, you gotta comb your hair, you gotta be ready, you gotta put on your makeup or whatever it is you do to look good, make sure you're doing it in your videos so that people wanna continue watching them. Number five is optimize your videos for SEO and that's search engine optimization. Now Google, which is YouTube, cannot bring back results which are your videos unless you've optimized them. The best way to do that is through TubeBuddy and I'll put a link below that you can click and TubeBuddy is free, it's awesome. It'll help you optimize your videos for free. If you use my link down there you can actually save 30% on the pro version. The cool thing about TubeBuddy is you can type in a title and you can change a few words and it will give you a ranking or a score, if you will, on that title and by changing just a couple words you can drastically improve the search results of your videos. Now make sure when you're making your title you don't use clickbait. Just because TubeBuddy says, hey, this would be a great title, if that doesn't match your video you don't wanna do that because that can actually cause you more harm than anything else because what YouTube does is they look at watch time. If you have a lot of people clicking through to your video but when they get there they don't watch the video that means that they didn't get what they expected when they clicked. Now the next thing I wanna tell you is have good thumbnails. I didn't do this in the beginning, I didn't do it, okay, I'm doing it now and it's helping a whole lot but you kinda have really good engaging thumbnails. Now on the thumbnail itself you can put words on there. The words on that thumbnail do not have to match what your title is. Now your title is generally gonna be 60 to 70 characters. You don't wanna put that on the thumbnail. You just want two, three, maybe four words on your thumbnail, something that's gonna get their attention. If you check out these thumbnails here they're really bright, they're colorful, they grab your attention and this is what I'm talking about when we're talking about doing a thumbnail that actually works. Next up is write a compelling video description. Once again, I didn't do this, I didn't do this. We're doing it now but that description means so much because it tells people so much more about that video. You can also add timestamps in there. In YouTube it's really simple to do you find something that's at say five minutes and six seconds and if you type that next to the words in the description five colon oh six it will actually automatically set up a link so that when that is published people could click on that time and it will go to that spot in the video. In the description if you're running short of ideas you do have 5,000 characters you can put in there but some things you could put in there are affiliate links, you could certainly do that. You could also add in there a playlist of other videos that you have. You could also have links directly to other videos you have. Any of these things can help you fill up that description area and get you more traffic. The next thing you can do is you can add hashtags in your description. So if you put a hashtag in your description what it's actually gonna do is it's gonna throw it at the top underneath the title of the video there so that people can see that hashtag. It also helps people locate your videos easier because some people are actually searching with hashtags now. Also you can also add cards. You could add bumper ads. You could add watermarks to your videos. There's so many things you can do to enhance your video's quality. So let's talk about what these are for yourself. Cards are really like a transparent CTA that appears on your video. When people go to hover over it and click on it it expands and it can take them to one of your other videos. Now bumper ads are something you can put in the beginning or the end of your videos to promote whatever you wanna promote. You can put watermarks on there too which are customizable buttons that get people to subscribe that will only appear to those people who aren't subscribers. And lastly in this section you gotta ask viewers to subscribe. If you notice I did that in the beginning and I'm gonna do it again. If you haven't subscribed to this channel go down there and click that button. But if you don't ask them to subscribe they don't know to do it. The assumption is that everybody knows to subscribe to your channel but they don't or even if they do know it sometimes they forget. Number six, upload and schedule your video. So you don't wanna randomly put videos out on YouTube and I know I was guilty of this at the beginning but what you wanna do is you wanna figure out what schedule that you wanna have and stick to it. Now what we do is every single day at 10 a.m. Pacific Standard Time five days a week a video goes up on my channel. So people know that it's there. There's a particular schedule. It's five days a week. So you don't have to do that. You could do one day a week or twice a month whatever you wanna do but make sure you have a schedule and you stick to it. People will treat your YouTube channel as a television station. They'll come back to it at the same time of day in many cases or they will know that you always upload it let's say 10 a.m. at 10 p.m. at night. They always go there to grab that video and if it's not there then look for another channel. They're gonna tell us to fill up that time. So you wanna make sure you're doing that. And also be professional about this. If you tell people that you're gonna do a video every single day you've gotta do a video every single day and that's hard to do. I know that personally. But whatever it is you tell them make sure you stick with it. Be professional about it. Don't say well this happened or this occurred. What you wanna do is upload your videos in advance and schedule them. That way they're gonna be ready for the viewers when they come and they won't be disappointed. Number seven is you wanna optimize your channel to attract new subscribers. You wanna constantly be adding new subscribers. Now the way you're gonna do that is several different areas. So let's go over those right now. You're gonna wanna fill out your YouTube profile. This is super important. You wanna have a keyword rich bio and you wanna have as much information in there as you can possibly provide. You also wanna have a good picture in there that is set to the right size for YouTube. Don't just use any picture that doesn't really fit. I've seen that too many times on a banner and it obviously didn't fit but the people put it in there anyhow. You also wanna have links to your website, your profile, all your social media, your contact information. That makes it seem more professional and you will get more subscribers and you'll get more contacts by doing that. Next thing you wanna organize your videos into playlist. That's super important. So if you have a particular subject you're talking about, you wanna get four, five, six videos, put them into that playlist. The other thing you can do is have a series video and I just did one of those but have a series where it's two or three videos that explains one idea. That way you have the person going through the series watching each video. Now the cool thing about this is when you create these playlists and they start watching it, the next video in the playlist will come up and that'll be the next video they'll see. Now don't forget if you're creating these playlists, you also wanna create relevant keywords for the playlist also. And number eight, try YouTube advertising. You can actually run ads to your videos or you can create videos just for ads. Now I will tell you this, if you have a channel and you wanna build the channel and you wanna get more views, it's great to send traffic to that channel. There's nothing wrong with that. But if you're just doing some videos that are for ads, you don't wanna put those in your channel. If you do that, for the most part, those little videos, those ones that are one or two minutes long, they don't get you enough watch time and you're just gonna drive down your watch time. So I would suggest you starting another channel if you have some short videos that are just gonna be run for ads. And number nine in our final one, try to work with an influencer. Contact somebody else on YouTube that has a similar niche, right? And say, hey, why don't we do a video together? Why don't we collaborate and do something together? Now, some of them will tell you no, but some of them will tell you yes. And if you do that, that's also gonna help them. And if we help each other, that's a win-win situation. Now you wanna reach out and maybe just do this as a friendly gesture with these influencers. Most YouTubers can tell if it's a paid sponsorship now. You know, I have one channel I watch and I know in every single video he does that he's gonna have some type of product placement and he can't possibly like as many products as he promotes. So it becomes kind of old. And what I've done on those videos is although I like those videos, I'll skip through that ad part as soon as he's talking about a haircare product or, you know, whatever it is, a shirt or sunglasses. I know what's coming next. So I just skip through that section in the same way I have to use. So make sure these influencers are genuine and you're actually trying to help each other and reach the audience and give them what they want. As a bonus, I'll tell you don't get stuck in a rut. Do things differently. Change it up a little bit. You know, have a different background. Have a different style. Make sure you wear a different shirt. I know somebody that did videos on YouTube and there's literally hundreds of videos and she has the same shirt on. Now I would suggest not doing that, okay? Now maybe there's a reason for it. Maybe it's her lucky shirt. I don't know, but one thing I'll tell you is when you're doing your dress and when you're doing your background and you're doing all these things, make sure it looks professional. Don't just put no thought into it. Grab your camera and start making videos. And I know a lot of people tell you, just get started, just make a video, just grab your phone and do one. And while that's true and while that's better than not having any videos, setting up the scene with the right lighting and having the video viewable and the sound good, that's gonna make a big difference in your videos. Now, if you found something you like in this video, my gosh, you've got a comment on it. You gotta put it in the comments section below. If you're having problem building your channel or you need help, put that in the comments section below. I'd love to help you. Don't forget also to subscribe if you haven't done so and ring the bell, the notification bell down there. Smash that bell and turn on all notifications so you become part of the Fisher family, the VIP group that gets notified before anybody else. As promised, there is a course below that you can get absolutely free. Don't need a credit card, don't need anything. Just click and learn, that's all you gotta do. It's a $97 value. You'll wanna grab that while that's available. Thank you so much for watching this video and I'll see you in the next one. Okay, guys, I'm back live again. I just wanted to, whoa, whoa, whoa, whoa, whoa, I'm talking again. We don't wanna talk again. All right, so that went over a lot of information. We still got a little bit of editing to do on that. What we do is we'll put words up on the screens and we'll put the numbers of the things we're going over. We zoom in, we zoom out and all that's done in post edit. I have a guy in the Philippines and he works on that and does all that stuff. But I wanna get y'alls input. So if you would put some questions off to the side there, I'm gonna go through, a couple of people were asking me about the inner circle so I'm gonna go through that real quick. Those are the people that have been invited. They don't know what you get. So I do wanna go over that with them. But in addition to that, put your questions in that comment section there. Anything you wanna know about YouTube, if you've got questions of other stuff too, I'll entertain those so that's not a problem. Primarily we're talking about YouTube today, but if you've got other issues and other things you wanna work on, we can also do that. So let me get through these screens here. And all your stuff is private. Once again, nobody else is gonna see it. Jessica, can you do me a favor and can you put the link to my YouTube channel? Somebody just asked for that. The link to the YouTube channel and they also were asking about the free course that I talked about. So if you could also put the link in the comment section for that, Jessica's gonna be sticking that in there as I'm yacking over here. So yeah, if you have ads and you've been running ads and you wanna run ads, those can be submitted and I will help you on those ads. I know I'm helping a member on Monday. I think I got one on Wednesday, one on Thursday on your ads. So yeah, yeah, I'll help you out with that. Landing pages, sales pages, yep. We can help you out with that. If you have websites, you're working on your website. You don't know what to do with the website. You want the website analyzed. That's all part of the inner circle membership. Maybe you're trying to find products. Maybe you don't know how to find products. You don't know how to look them up. That is a service we provide in the inner circle. You don't know how to price things. You don't know what price to set for your products. I can help you with that in the inner circle. Sales funnel, so if you who are new may not even know what a sales funnel is, but they are super necessary to you being profitable. So if you need help with those, we can help you design them, help you work through them, everything in the inner circle. What else do we help you with? Emails, yes, emails we help you with. If you don't know how to write them, you don't know when to send them, you don't know who to send them to, you don't know what provider to use. I am gonna give you the best email provider in this session today. So be on the lookout for that. Subject lines, headlines, those things that you maybe don't know how to do. We can help you with that. Heck, maybe you just need some ideas. You don't have any ideas what direction to go. You don't know where to start. You don't even have a product. We can help you with that. If you're frustrated, this is like the biggest killer where people get in there and they start doing something and things keep going wrong and they just say, oh heck with it, I'm stopping. So we can help you stop those frustrations that you may have had in the past. Any failures that you have are actually good things because the more failures you have, the more things you're gonna cross off your list that don't work. So that's an awesome thing. I know I've had a ton of them. And anybody who tries anything is gonna have failures. I don't care if it's running or lifting weights or starting a business or cooking or it doesn't matter. You're gonna have them. But you also will have some successes. So those are some of the areas we can help you in. The best software for your email, for your landing pages, for your memberships, for everything, for a help desk is Cartra. Now, if you use, that's my affiliate link. Yes, we make some money on that, but very, very little. It's bit.ly forward slash Cartra dash uppercase jr. Now, when you go to this page here, guys, there's actually a video and it will walk you through everything that Cartra does. And the cool thing about Cartra is you don't have to come up with ideas because there's templates for everything. So there's templates for memberships. There's templates for sales pages. There's templates for branding. If you wanna brand yourself as a coach or whatever, all those templates are in there. So you don't have to be a designer. You don't have to pay a designer. It saves you a ton of money there. So now we're gonna get into some questions here. Just look around the door there and ask me whatever questions you want. And Jessica's gonna be reading them off to the side here. So Jessica, could you hit me with a couple of questions that you see being listed? I know a lot of people are writing a lot of questions. And guys, these are great questions. So keep putting them in there. And just because you put one question doesn't mean you can't put two or three. But as many as you want in there. Because I normally charge in the thousands of dollars to coach somebody. So you're getting it for free right now or if you're an inner circle member, right? That's part of it. Jessica's yawning right now. That's what that dead time is. So a lot of people were actually asking about if you have to be on screen. And then Christine was asking, she remembered you did a video about not having to actually be on screen and wanted the link. Is that on your YouTube? Yeah, it's on the YouTube. You would go in there. No, you don't, you don't. To do YouTube videos, you don't have to be on screen. And I did the entire video on how to do this. There's people who have YouTube channels with millions of followers that review products and all they ever show is their hands. So you could do stuff like that. Or you can do like PowerPoint screens. There's just so many things you can do. Watch my video on that. I'm gonna put it in the comments section. Jessica's gonna search it. It's called faceless videos, Jessica. That's what you wanna search. Faceless, yeah. And I think my face is actually, you know, yeah, there it is. Yeah, there's a little thumbnail of that. So she's gonna put this video in there. No, you don't. You do not have to be on screen to do YouTube videos. Somebody is asking how you make money. You know, I have a video on that too. If you go to my channel. And the best thing to do is subscribe to my channel. Jessica put a link to my channel there. You wanna subscribe and then what you wanna do, and you've heard me say it in the video, you wanna turn on notifications because there's a little bell that's right next to that subscribe button. You wanna click the bell and then a little menu's gonna pop up and it's gonna say, you know, ask you about notifications. Put, turn on all notifications. Now, the reason you wanna do that is every time I do a video, YouTube will just send you a quick email and it'll say, J.R. Fisher just did a video on X, whatever it was. And that way you'll know to go there and you can actually watch that video and see what I'm training on. And you can see the title to it and everything so you'll know if you're interested or not interested. And I really would appreciate guys, when you go to these videos, put some comments on them. Because number one, I'm gonna answer you, okay? I'm gonna actually physically look at your comment and I'm gonna answer you. It's me, it's not, you know, an assistant or something like that. So you may have questions and you can get them answered for free. I mean, that's a pretty cool thing. In addition to that, it helps me with distribution of the videos. The more comments, likes, views, all that stuff I get, the more YouTube will actually show my videos. So that really kind of helps me out. I really appreciate it. You know, you could just put a comment on there. I liked the video, I didn't like the video or I liked number four or whatever. It could be a short comment. Doesn't have to be much or it could be long. You know, you can type a whole lot of stuff in there if you want. We also want you to click that thumbs up thing that helps us to or thumbs down. If you don't like my video, put a thumbs down, I don't care. Either way is interaction. And that's all that YouTube's looking for is interaction. That's all they want. Keep putting your questions off to the side there. Jessica's gonna pull up another one now. Since for navigating YouTube's ever changing rules and algorithm changes. Yeah, Elizabeth's is asking about the algorithms and how to get your videos to pop up. And I'll tell you, Elizabeth, you know, the number one thing you can do is be consistent, be consistent. That's what I've seen. It has worked so well for other people in as much as, you know, and I did this years ago because I didn't know how to use YouTube and I've learned and I've studied it now, but, you know, I would do like 10 videos and put them up and then not do anything for two weeks and then put up two videos and then do 15 videos and put it, you can't do that on YouTube. You know, if you're not gonna be putting up a ton of videos or you don't have time, I get it. You know, but put up one a month if you can only put up 12 a year. Don't put up all 12 all at the same time because the way their algorithm works is they look at consistency. The other thing I'll tell you is that thumbnails are super, super important and I talked about it in the video I just showed you. A lot of people don't put thumbnails. Thumbnail is just a little graphic of, you know, you or some words or something and it's gotta be bright. People are gonna get these search results and they're gonna see them and that thumbnail is what's gonna make them click. Make sure the thumbnail is really about what the video's about because if it's not and they click and they go to your video but they don't stay and watch it, the next thing that YouTube looks for is watch time. What is your watch time? So if you have a high watch time, then of course they're gonna show your videos more. Now, why are all these things so important? Because watch time means people are watching more of your video. The way YouTube makes money is that they actually will put ads on your videos once you've reached a certain level and if people are watching a lot of your videos, you know, or excuse me, they're watching a lot of a particular video, they can put more ads on it. The other thing I'll tell you and I messed this up in the beginning is you need to have longer videos and I don't mean like two, three hours. I'm talking 10 minutes. 10 minutes is the ideal sweet spot, like 10, 12 minutes. The reason being is YouTube can put up to four ads on your video and they need 10 minutes to do it. So they're gonna show videos that are 10 minutes or longer for that reason. Now, I've got some that are eight and I've got some that are 20, but for the most part, all of my videos are 10 to 12 minutes. And if you look at any of the big channels, they all follow that thing, that 10 to 12 minute thing. So that's super important. So I know that's a long-winded answer, but there's a lot of things that you gotta do. You also gotta look at your title. You gotta look at your description. You know, you gotta look at your keywords. Optimizing a video is equally as important as what the video is. And then once you've done these videos, guys, you have to ask people to subscribe. You have to ask them to like it. You have to ask them to comment. You know, don't assume they know to do these things because they don't, you know, you think they're gonna all know these things, but they don't. I didn't know it, you know, and you just can't know everything. What else you got over there, Jessica? You said you posted one video a day. How much time does it take you to prepare one? Holy crap, a lot of time. Well, let me be honest with you on how I do these things though. We normally will shoot once every week or two weeks, and I will normally get together 10 different video scripts, okay? So, and when I say script, I don't mean word for word. I use like bullet points, and we'll sit down and we'll shoot 10 videos. And then what we do is then we send, you know, I do some rough edits, you know, I take out some of the more embarrassing things because I screw up a lot. But, and then I'll give them to my video editor, and then he'll edit them more and he'll put graphics and pretty things in them and all that, you know, maybe put some music or something behind it. But it takes a lot of time. I'm not gonna lie to you about that. It takes a lot of time to do it. And if you don't have that much time, don't say, oh well, I can't do videos. Yes you can, do one a month, you know, just sit down and do one a month. A few things that can help you out is, you know, pick an area of your house that you wanna shoot them if you can do this. Not everybody can do this and leave it set up. Like we have a bunch of lights set up in my office. I have a backdrop there, you know, it's set up. So we just go in and flip on all the lights and we can start filming, you know, the camera's already at the right angle, everything. Everything's just set. Now not everybody can do that. You know, I know people have to film on their couch or the kitchen table and that's fine too. The whole thing is get started. And the reason I will tell you guys to get started is because the way marketing has gone now, it's gone away from like a logo, like a Nike or something like that. It's gone to branding individuals, a person. If people bond with you, like, you know, you're on this call right now, you're part of my inner circle. You know, if I have people who bond with me and they know what I do, they know I give them good content, they know they can take what I give them and they can make money, they're gonna continue to buy stuff from me. So setting up a YouTube channel is so awesome because you can build that audience and you know, you can have opt-ins. We have opt-ins below the videos where they can opt in and get free courses. Did you put that link in there, Jessica? Yeah. Yeah, so in the comment section, you can get my free course, but stuff like that builds my list too so that I can email you and say, hey, we got this new program, we got this new product and just treat people right. And if you do that and you start a YouTube channel and I don't care if I, you know, I watch some silly stuff on YouTube. You know, I watch this one guy that goes to fast food restaurants and you know, he rates them and I watch another guy that travels around the world and eats all these different weird foods. I watch a men's style one on there. I watch this guy who does exercises. It doesn't really matter what you're doing on YouTube, but you do wanna have a channel. This is where people screw up. You do have a channel that's focused on one niche. That's it. So don't just go, you know, I'm gonna blog on my day and what I'm doing today. That's not gonna build a channel for you, you know. Unless you're the Kardashians, you're probably not gonna be able to pull that one off. You need a specific niche, whether it's cooking or whether it's DIY or it's recipes or it's exercise or whatever it is, you know, stick to a niche and you'll be able to build your audience much faster by doing that. We got time for maybe one or two more questions. Jessica, if you have any more over there I don't know if people are putting them in or not. If not, guys, you've got an opportunity right now. Stick to the question because I'm getting ready to get out of here. Good lunch. It says, where's the best place to get structure and scripts written on my subjects? Danny is asking, where do you get the best? What did you say again? Structure and scripts. Structure and scripts. I will give you a structure right now, to be honest with you. And I wouldn't really have somebody else write them. I don't have anybody write any of my stuff. But the structure is pretty simple. You're gonna have a title for your video, whatever that title is. Jessica, can you put my TubeBuddy link in there? Cause I'm gonna talk about that. You don't have that? If you go to TubeBuddy, well, I'll get it to you later but I would use something called TubeBuddy. And TubeBuddy is good because you can actually put in a title and you can optimize it. And what that means is you can see, by changing up a few words, if it's gonna come up high in the search ranking, so you can keep changing the words. So the structure of the actual YouTube video is gonna be the first thing you're gonna say is that title in your video. You have to say that title in the beginning. The reason you have to do that is because YouTube looks at your title, looks at your description and then it actually listens to your video. I don't know how it does this. And if you say the title in your video and the title was a good search title, then that's gonna help you get ranking. So first thing you do is say the title like I did in this video. Then after that, you're gonna give a little short description of what the video's about and what somebody's gonna get out of the video. So that's your next step. The next step is you wanna introduce yourself and assume that the people watching have never been to your channel before because I've always got people who've never been there before. So what I do is I tell them, hey, if you're new to my channel, these are the things I go over. I teach people how to start running further businesses online, then talk about whatever credibility you have, okay? So if you are, like I sell stuff online, so I tell people in the introduction, hey, I've sold millions of dollars of both digital and physical products. I have my products, branded products on thousands of websites, including Walmart. And I let them know that. And once I've told them all those things, I ask them to subscribe and all that, then I get into the actual meat of what it is. So that's basically the outline. When I'm done doing all that, I will recap. I'll say, so now you've got the information on whatever, how to grow your YouTube channel. Don't forget to subscribe, don't forget to like, click that notification button right there and turn on all notifications. Now, if you wanna hear that structure in a lot of videos, just go to my channel. You're gonna hear that. And that will give you basically the outline. You know what, that's a great idea for a video. I gotta do a video on that. Remind me of that with Jessica. Thanks for the idea. I'm gonna do a video on that. That's a super good idea. So be on the lookout for that, okay? But that's what I would do. So guys, we're gonna go ahead and jump out of here now. It's getting late. I really appreciate everybody showing up. It's been a great session today. You guys always ask awesome questions. Don't forget to go to jrintercircle.com forward slash enroll if you wanna get more training like this. If you wanna start and grow your online business and understand guys, you're gonna either spend the money trying to figure this stuff out or you're gonna give it to me and I'm just gonna tell it to you either way you wanna do it. But the thing is trying to figure it out. You don't always figure it out. We do have the things that work, the methods that work. So you're pretty well assured that what I give you is gonna work because we're already doing it. You know, we sell stuff online every day. So you gotta spend a little bit to learn something. But you know, it's not millions of dollars. It's a few hundred bucks. And you know, you'll learn how to do all this stuff. And you'll be off and running and then you'll be part of our community too. You can get access. By the way, when you join the Inner Circle, you get access to $46,382 worth of video training plus free software to help you do all this stuff. So you get a lot, a lot, a lot of stuff if you're a member of the Inner Circle. Guys, I really appreciate you being here today. Jessica always has some really strong words of wisdom on Friday. People love you to show up for that. I mean, they don't even care about hearing me. They just wanna hear what she's got to say. You know, it gets their weekend going and pumps them up and gets them excited. So I'm gonna turn it over to Jessica. I'm gonna grab a pen and pencil right now and I got pen at one hand and pencil in the other and I've got two pieces of paper and I'm writing feverishly as she speaks. You never, you never write anything. I never write anything. I don't write a lot. That's a lie. But I will listen and I will remember. Tony Robbins says the path to success is to take massive determined actions. So let that sink in. No, it sunk in. Now what? You have to take action. Action. So you mean the ideas won't make me money? Yeah, I've heard so many people say, man, I've got this great idea to blah, blah, blah. Don't tell anybody about it. I'm like, well, I've got tons of ideas too. Problem is acting on all of them. That's where the money comes in. Acting on ideas, guys. So yeah, if you want something to stick with you, I think that's a good statement she just gave you and it will kind of open up your world when you start acting because you're gonna act on some things and they aren't gonna work, that's gonna open up doors for other things. I know even Jessica, tell me your story about dog training real quick. Somebody was asking me the other day what you do outside of this and she's an incredible dog trainer. She has courses and then they said, I have a dog and I need some help with it. So if you don't mind, would you post your link to your dog training in there and kind of tell them how you did that because like 10 years ago, you didn't know anything about dogs, did you? I did not know anything. I can't post anything. Okay, so I'll keep you acting here. So what she did is she started this dog training thing and she's literally done training one-on-one with people. She's taken those videos. I don't want to steal all your thunder. So I won't, I just won't because I'm gonna tell you what she did but it's really cool. She had a really cool method of going about this. So go ahead, you knew nothing about dog training and now you're an expert dog trainer and people are doing testimonials about you and talking about how great you are and how did you get from not knowing to having these courses, to having people pay you to show up at their houses? I mean, what'd you do? Well, the very first step was to find other dog trainers that I trusted, they were techniques and I bought all their courses and I studied. You spent money. And I studied, yes. And she's got a ton of books, guys. That's a ton of books. And I bought a ton of books and I write a ton of books. And once I was confident with the knowledge that I had I ran an ad on Craigslist to train dogs for free. And- Wait, wait, you're gonna do this stuff for free. Why would you do it for free? And I know why guys but I'm just trying to bait her a little bit. I did it for free for a number of reasons. I did it for free because I needed to practice. I did it for free to get video footage. I did it for free to get testimonials. Where'd you run those ads? I ran them on Craigslist. So you did free ads on top of that? I did free ads. So it cost you nothing. It cost me nothing. Okay. Just time and gas to get there. Right, right. And then you could record this stuff and actually use it. I recorded it all and I used everything I could. Got some testimonials out of it. And yeah, so now I charge people. Well, didn't you write a book too? I did write a book. Well, how'd that go? How'd you do that? I mean, do you get a publisher or what do you have to do? No, I just wrote. The only thing I did was get an editor because I don't think you can edit your own stuff. And how long is the book? It's 63 pages. You don't have to write a 500 page book. You don't have to do a Harry Potter novel. No, and it actually works out better that it's only 63 pages because now when I have people pay me to come into their homes here locally, I send them the book first. They get all caught up. So you mail out a physical book? I send them a digital copy. So it's a digital book. And they can get all caught up on all of the foundational things they need so we can get right into the actual. How do you sell a digital book? Do you sell these books? I do. You do. And I know the answers to all these guys, of course I do, but I'm trying to bait her a little bit because she's not telling me. All right, so how do you sell these digital books you've got? So then you actually did paid ads. Now, do you actually have physical books too? I do. I do have physical books and I sell both, the digital and physical books through the Facebook. So you make money off a digital book? You make money off a physical book? Is there any other ways you make money off that book? It's available on Amazon and people buy it on Amazon and then get real to use. Any other way you make money off it? Like if somebody just wanted to listen to your book. Oh yeah, I have the audio version. She has the audio version of the book. See guys have this kind of snowballs? Okay, so they buy your book and then what happens then? They buy my book and then they are taken to video sales letter letting them know that if they really want to succeed, they need to buy my monthly membership. So you have a continuity program? I have a continuity program. And what does that sell for? 27 dollars a month. So you got people paying you 27 bucks. Now somebody listening is gonna say 27 dollars is much money. What if you had a thousand people paying you $27 a month? What if you had $2,000 or 2,000 people? That's $54,000 a month guys. Yes, it's possible. Matter of fact, it's being done and I have courses like that too. So if you want to learn more stuff like this, jump in the inner circle. It's jrintercircle.com forward slash enroll and I'll give you the insights to doing these things. You will have a whole new world open up to you about ways to make money. So I know so many people are afraid to spend any money. Like, I don't wanna spend any money on training. I would have spent $80,000 on college and come out and have no job with a useless degree. And that's what they do. I did that too. Yeah, I did that too. But with a few hundred bucks, you join the inner circle and I'm not trying to push it but hey, you're here. You're listening. You're here for a reason. If you're an invited person, of course the rest of you guys are just inner circle people, I'm preaching to the choir because you're already a member and you know all this stuff and get out of it. But for those of you who don't, man, you gotta check it out. Just watch the video. Go to jrintercircle.com forward slash enroll and just watch the video that it'll show you, excuse me, I burped. It'll show you all you get for the inner circle. All right, we're gonna get out of here. I gotta go to lunch. Thank you so much for sharing with us today. Jessica, your story is amazing. We're really impressed with what you've done, what you've accomplished and you will probably motivate somebody else to do something with their lives and that's really cool that you're sharing. Thank you so much guys and I will see you next time. Hey, thanks for watching my video. Don't forget to subscribe to my channel and click that little bell right here so you can be notified every time I do a new video. Also click on one of those videos there. Keep watching on my channel.