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Tyler Oakley, YouTube Star, Featured in GENERATION LIKE | FRONTLINE

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Published on Feb 13, 2014

YouTube sensation Tyler Oakley's love of sharing his favorite products with his followers morphed into a career and has made him a social media expert. In Generation Like, author and FRONTLINE correspondent Douglas Rushkoff (The Merchants of Cool, The Persuaders) examines the relationship between teens and the companies working to reach them.

Watch the film: http://www.pbs.org/wgbh/pages/frontli...

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