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Magic Messages: The Case for Support: Giving to Heritage Webinar

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Published on Mar 10, 2016

In this webinar Kim Van Niekerk, Institute of Fundraising Consultant examines the importance of having a Case for Support before embarking on fundraising campaigns. Kim will explore how to prepare powerful and effective fundraising messages, develop key elements of a great message and analyse why different audiences need different messages and how to tailor a Case for Support to them.

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