 Apple finally did it. They announced a mixed reality headset. Oh, it looks like goggles. These are like ski goggles. They let you see the world around you. Also projects a picture of your eyes onto the front of the headset. So they're not clear, no controller. That could be one of the impressive parts of this, just eye and hand tracking controls. It has 12 cameras, five sensors, six mics, runs on an M2 chip, as well as a new chip called the R1 that does a lot of the spatial computing processing and a wonderful $3,500 price coming next year. Oh yeah, productivity. That's gonna appeal to a lot of folks, but not to the masses. Not to the masses. That you're not gonna sell a $3,500 piece of gadgetry, you know, to like most people. That sticker shock. I was like, whack! I word escaped that I wasn't expecting when I saw it.