 And she said, Oh, well, you know, it's a pandemic right now I've been stuck at home and Netflix recommended this Korean drama I've never watched a Korean drama in my life. I watched it and I got really hooked on it and like in the show I just watch these like Korean people like eating ramen and She can't eat like unhealthy stuff. So she was like, so I just typed like healthy ramen. I found you guys and I was like Well, that's crazy to me that like there's a direct correlation between like media and like you discovering our product And then you being interested in it