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Published on Jun 5, 2012

Michael Parrish DuDell is a writer, speaker, entrepreneur, and all-around media renaissance man. As the founder of race + vine, Michael specializes in connecting businesses with consumers in more authentic and meaningful ways through content marketing, millennial engagement, and consumer experience.
Previously, Michael served as the Managing Editor of The Domino Project—a new kind of publishing company started by marketing guru Seth Godin and powered by Amazon.com. In its yearlong lifecycle, The Domino Project published twelve books, all of which became bestsellers, and redefined the way books are produced and shared.

Most recently, Michael served as Editor of ecomagination.com—GE's cleantech and sustainable innovation website. During his tenure, Michael developed and implemented hundreds of pieces of original content, from full-length editorial features to branded videos, and hosted GE's Green Room LIVE—a bi-monthly web series featuring the best and the brightest in sustainable innovation.

As a noted speaker, Michael travels the country discussing issues related to marketing, digital media, Generation Y, and consumer experiences. He has consulted with businesses ranging from startups to Fortune 500s and recently collaborated with American Express on the ZYNC Advisory Panel.

Michael's writing has been featured in numerous publications both print and digital, including the Huffington Post's Business section where he is a regular contributor. He is currently working on his first book.

Outside of the office, Michael works closely with a myriad of social organizations. He is a One Young World Ambassador, an active participant in Big Brothers Big Sisters, and member of UNICEF's Next Generation—a group of young professionals dedicated to ending child mortality.

Michael lives in New York City and blogs regularly at MPDReport.com.

In the spirit of ideas worth spreading, TED has created a program called TEDx. TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. Our event is called TEDxTraverseCity, where x = independently organized TED event. At our TEDxTraverseCity event, TEDTalks video and live speakers will combine to spark deep discussion and connection in a small group. The TED Conference provides general guidance for the TEDx program, but individual TEDx events, including ours, are self-organized.


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