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2014 Chevrolet Silverado Z-71 Pickup Truck World Debut Video @ 2013 Detroit Auto Show

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Published on Jan 21, 2013

http://www.autobytel.com/auto-shows/u... In the past the Chevrolet Silverado has sold millions of units making it one of the most popular vehicles in the world. Now at the 2013 Detroit Auto Show; the 2014 Chevrolet Silverado has made its World Debut. This third generation Silverado is set to narrow the gap between itself and the Ford F-150. It has been several years since Chevy gave us a new Silverado model and this pickup truck has been totally redesigned with significant technology and powertrain upgrades. Road Test Editor Benjamin Hunting gives us a nice overview of the 2014 Chevrolet Silverado Z-71 at the 2013 Detroit Auto Show.

The 2014 Chevrolet Silverado, like its mechanical bother the GMC Sierra, are all new for the upcoming model year. These redesigns could not have come soon enough because Chevrolet was starting to lag a little bit behind Ford and Ram in the Technology Sweepstakes in the Full Size truck segment. A lot of changes have occurred on the Z-71 Silverado with a couple of new engine choices. These 3 new engines are similar to the previous models in terms of displacement but now these motors feature direct injection and cylinder deactivation technology. We do not have power figures yet, but there should be significant improvements in both power and fuel economy.

GM has been working hard on distinguishing the Silverado from its Sierra brother. This is most evident in terms of the front grilles on the two pickup trucks. From the outside, the Silverado takes classic cues from its past, like the eggplate grille, and merges them with more modern design elements. Overall the truck is similar to the model it is replacing. But the 2014 Chevy Silverado does look a bit more beefed up with more flare in the fenders and more angles all around.

On the inside there is a more unique experience between the trucks so that buyers get the sense they are purchasing a unique vehicle. The 2014 Chevrolet Silverado now adds the MyLink feature which offers better connectivity with smart phones. The improved gauges and overall updated and upgraded interior gives the 2014 Chevrolet Silverado a better overall package in terms of trims and design.

In the full size truck segment, brand loyalty is not guaranteed. Roughly 40% of truck buyers at any given time are looking to switch; based on which vehicle can give them more for their money. With the average age of pickup trucks in the U.S. nearing the 10 year old mark; we are about to see a sweeping number of new pickup truck buyers step into show rooms looking for a new model. This is what Chevrolet is counting on, introducing a newly redesigned Silverado pickup truck that can be competitive with the other trucks in this segment.

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