 Hey, my name is Jonathan from AJ & Smart and it's 2019 so the design sprint is probably dead right? Well today we're going to find out. So the design sprint has been around for about three years and the trend has been building and building and building. Today in 2019 it's as strong as ever and more and more companies are figuring out what the design sprint is but the question is, is it just a trend? I have an idea. How about I take my camera here and I'm going to go around the AJ & Smart office and see who will talk to me about if the design sprint is a trend? How about, will I try that? Alright, I'll be back in literally like five minutes. Okay? Let's go ask everyone. Miho, is the design sprint a trend? No, it's been a laugh forever. Yeah! Let's go, Calla. Alright, let's see if we can bug these guys. Hey Tim! Oops! Is the design sprint just a fancy trend? No, it's not. Why? Because it actually works and I think that's also the reason why more and more companies are committed to doing design sprints or having people learn design sprints to apply them internally because it leads to better results in a shorter amount of time and that's why I think it's not a trend. It's not trendy. There is a trend but it's for a good reason. Would you also say that things that are trends are generally like almost like get rich quick schemes and the design sprint is actually difficult and not, you know what I mean? It's not something that's just, oh it's really quick, it's actually also difficult. Yeah, I mean the thing with trends is I think often it's about buzzwords and I think the nice thing about design sprints is that it takes something as fuzzy and undefined as design thinking and packages it into this really applicable method and people immediately see the outcome and how good it is after one week and that's I think the reason why more and more people are interested in them. Thank you Tim! Bye guys! Bye! Alright, that's it. Britt, I'm sorry but I forgot to hit record when I was doing your one. Maybe I didn't record the first ones. I hope I didn't hit record, I hope so. Can I ask you again? It doesn't matter, you can think of a different... How about sit down next to me? Hey Brittney, our design sprints are just a trend. Just a trend? Who's saying that? Okay, so design sprints. I think that they are definitely trendy, however I think that the idea of using processes and actually kind of breaking things down to work more efficiently together as a team is not a trend and that's something that will kind of definitely continue to evolve. So even if the design sprint in ten years, people aren't still doing something called a design sprint, I think they'll be doing other things that are quite similar. What do you think it will be called in ten years? Do I have to say it? Say something. Design Sprint Extreme! Design Sprint Extreme, you heard it here first. We're copyrighting it! Thanks Brittney. Thanks! Is there anyone new? Okay. Brittney, is the design sprint a trend? No, of course not. But if it is, it's hot! It's a hot trend! We're loving it. But I think it's all evolutionary. One thing leads to another in a really progressive and logical way. So yeah, no, it's not a trend. It sounds like a trend to me. Why? That's so cool. Thanks, Brittney. No worries. Hey, Jonas. It is. It's cute. What are you doing there? That looks fun. Do you think the design sprint is just a trend? If it's a trend, it shouldn't be a trend. Or if it's not a trend, it's not a trend. If it's a trend, it shouldn't be it. No, but seriously, I don't think the design sprint is a trend because it's just a very, very great process to improve products and build them faster. And if it's a trend, it should be replaced by a better process which is not the design sprint 3.0 in three days. Okay, so design sprint 7.0 coming up everybody. Who else is here? Let's see. Is the design sprint a trend? No. Why not? I think it started off as a trend, but I think now it's kind of holding its weight within the industry as being something that's quite credible. And I think because people or clients or industries are able to kind of see results really, really quickly, this kind of dilutes the fact that a trend is happening. This means that actually something is achievable really quickly. That's a good one. That's such great answers. Let's get Runa. You might want to do that as like a super fast cut. Is the design sprint, is it a trend? Yeah, for sure. It's dead. Super dead. It's dead. It's over. Super not. I like it. I like it. Let's leave it though. It's good. It's funny. What is second? Callum is the design sprint a trend? What's the design sprint? So there you have it. A couple of answers from around the AJ and SMART office and obviously just a little bit of tongue and cheek. But if you're here for a serious answer, I'm going to give you one. I think that the design sprint, I think that like a lot of things like that I'm always very suspicious about when like a new system comes out, when like a new design buzzword comes out. I'm always like, ah, I don't really know if this is going to be the thing that we're going to go all in on. And one of the reasons we went all in on design sprints in 2016 was because we just saw that it actually worked and it wasn't just something that was working well within design agencies. It was also working well within the corporate environment or even within the startup environment. And that for me already gave me the feeling like, okay, this is a really great evolution or really great application with what we've been trying with design thinking and sort of this user-centered design approach. It's almost like a very pragmatic application of it. So my prediction with the design sprint is that it's going to be around for a very long time, much like design thinking. And I do believe they're very sticky. I think a lot of other systems will come and go, but the design sprint will stick around much like design thinking has for the last two billion years. Because it's something that is just sticky, something that seems to work for enough people that it reaches this sort of critical mass. And yeah, I think we'll be standing here in 2021, hopefully with a different shirt and asking the same question, are design sprints a trend? And I think the answer is no. So if you liked this video, give it a like, leave a comment down below if you have any questions about design sprint. Listen to the Product Breakfast Club podcast every Monday. It's all about design sprints, product strategy, all of that kind of stuff. And have a great week. Goodbye. You can turn it off now. That's it. All right, let's go back to the filming stick. It was also working well within the corporate environment. Design sprint version 12. Rob is 15. Anyone who's seen you with the beard in the videos is going to be like, who the f**k is that?