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Published on Sep 28, 2018

"Are you ready for #MORE?
The state of the art moisturizing demi-permanent haircolor that does MORE:

MORE Performance - 100% more Insta Shine* PLUS incredible hair protection through a new Moisture Protecting complex
MORE Convenience – The new 1:1 mixing ratio allows easier formulation, faster mixing and more efficient application
MORE Versatility - The 1st liquid demi that allows you choose either a Gel or a Cream consistency.
MORE Choice – Offer your clients the full range of demi services with over 65 shades that perfectly match IGORA Royal." 👇Read more 💁🏼

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