 Man truly and honestly the more I read a lot of this the more I realized that as artists you know most of us are overthinking like because I'm I just finished my my fifth week for the branding course and I kept saying like man I don't know what to put I don't know what to put for these for these questions but then I reread the questions with the friend and I was like it's simple what do you think are your top two strengths and I guess to bring it full circle and to ask my question is when we're attacking these questions and when we're we're working on our brand and things that nature what what is it kind of a good way to make sure we're keeping things very simple because I realized the power and just having two strengths and highlighting that over a thousand posts rather than showing people 30 things you're good at over a thousand posts you know yeah well the way I try to approach brand building is to like I look at your brand as how do you want people who will you know who may never get to meet you to think about you whenever they see you or hear your name okay then so you kind of think like like I said your core things are you know I want to be known as a motivational guy that's artistic artsy you know saying free-thinking is creative something like that so then the reason I emphasize the you'll never get to you may not get to speak to most of these people because now you have to figure out how to simplify these things because yeah if you were to meet someone in real life you could have a conversation with them you could just be yourself around them and it would pick those things up people don't get to you all the time you know so we don't get to be around you like your friends or people that you know personally so you have to figure out how to show those things about yourself in the content that you put out to people so like if you're an artsy person you know something maybe you put out a video of you at like an art museum or you ask your fans about art related stuff you know like this is pretty much I think the best brands kind of come from artists who figure out what facets of the facets of their personality are they willing to kind of like characterize like you know like the whole okay yeah so like your whole artist personality is pretty much like it's not really a character it's a character in the sense of like it's entertainment things exactly this is obvious but the closer you make it the things are actually by who you are to use it because of trade because sometimes it just becomes showing by documenting yourself portrays certain things about your brand people see what you act but then you can purposely put out pieces of content that make people think that way about you so I mean that's that's how I try to approach brand buildings is like that like it's gonna be mostly people who never get taught you never have a real conversation you have to control the way they think about you where you're gonna put out so they think this way