The Internet, AI and keeping Marketing Human | David Weinberger | DMEXCO18




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Published on Sep 13, 2018

David Weinberger | The Internet, AI and keeping Marketing Human | Congress Stage | September 13, 2018 | 15:30 - 16:00
Categories: Future | Sustainability

The Internet has taught us to rely on one another more than on marketers. Markets, it turns out, are conversations. Some marketers have responded by encouraging these conversations, while others have tried to subvert them. Now, we're all so aware of AI's tremendous power as a tool for manipulating customers and citizens that there are official calls to make AI dumber. Can we instead further AI's positive transformative possibilities while maintaining the best values of the Net?

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