Rating is available when the video has been rented.
This feature is not available right now. Please try again later.
Published on Jul 18, 2012
*English subtitles are available. (Click on CC button or activate 'Interactive Transcript' fuction)
B.A.P, receiving attention as the next-generation K-pop star and the most looked forward to artist for the year 2012, is back with their first mini-album 'NO MERCY'.
Based on the idea of "POP-GIRL" representing a leader of the trends among young women, B.A.P made their debut striving to become "POP-BOYS" and hopes to create a general cultural trend in music and fashion by taking one step closer to the public with this album.
The title song 'NO MERCY' was written by Producer MARCO and Jeon Da-Woon, who have been working with B.A.P since their debut, with rock riffs added to powerful hip hop rhythms.
The sound of drums making one's heart beat, the sound of stomping feet and then clapping, are followed by the dialect rap, known as the "guy rap", by Bang Yong-Gook and Zelo in which they freely use both high and low tones to pour our their heart in the message they are trying to deliver. This is crossed over with samulnori sounds -- an idea by Him Chan who attended a traditional music high school -- making the song experimental and new, unique to B.A.P's music.