 Okay, so on behalf of the time, thank you for having us here. I think this is the first time you have been here. So, it's your understanding of the community. Quickly, jumping in the topic, containing, containing marketing. We made it a little by the way. A large number of our decision-stalled today, we're going to see what we do every day. Consumers, each one of us is consuming, obviously, what's the key about our lives, our lives, the world, the brands. And if it were you, where the brands, basically the customers, us, and a large part of the brands, I was very creative in managing, and basically, containing, that's a little bit of a very important idea for everyone. And in the end of the day, the possibilities, and the ways in which we've created our lives, so many of us, many of you have seen this, in the moment, for each of you, for each of you, for each of you. In that, we decided that we were going to start with your ideas, containing marketing, actually, of course, this is not true. We were just going to make it marketing, because this is really marketing, that's really now, first. Sure, so I think, very, very important, because to us, it's a complicated process. And when we look at content, and the content is complicated, it's not really a campaign, and it's so far, we're not making that strategy today. We've been making content for a lot of time, but I think what's happened, and what's changed in the day, is that, you know, right now, as a decision maker, so you might feel like, I'll be around the end, I'll be there for you. So I think there's a little more responsibility towards the content you're creating. The question of discovery, of saying, you know, you just made it out, and as a brand, but they don't expect, I think for a long, long time, it's already in that content, but the bigger the opportunity of discovery, so content becomes more. So I think what's important, is that content is actually the core of the brand strategy. It's not a specific work, you know, the function, so I think it's actually the largest responsibility of the entire company, because when we talk about the brand purpose as a brand voice, that's actually, you know, a sign of, you know, whatever content is out there, that's what I think, you know, that's the core of the content. So, Pradeep, content marketing is what we do. All the lines we've got, we're going to do, you know, we're going to do that, so we're posting them, you know, people will stand, you know, we're doing this. Content marketing. So what's the change? So I think over here, brand solutions, over here. So see, 1995 was when first time I actually did that, I was actually working on it. And also the time, National Community Services, which was the, it's the Southern Community Services, we were doing, and one of the reasons for that, but that, we're not restricted to the being a practical, kind of, kind of, we provided a solution, content marketing, a large format shouldn't be advertising, but not, sorry, content marketing. We basically analyzed the national community service, by finding out the brand, how it works and how it works. Few weeks later, the client found that very happy, because Haro Ina was very right, and Haro Ina got something that caught him, something that has been stolen for having some agency, quite a second. My feeling, and life wasโiche. First over in 2018, a independent, a nutritional brand, or a settlement brand, a parent wants to experience it, and there's a part of thing that is about natural products, right? And there's about So, these dimensions were dramatically changed and the another part is the story and ending. So, like like in the, in the, in the, in the nineteen and a half years, you know, you just submitted it. Now, you have been interacting. Even when experts write a law, they have to answer your people. They are like these stories. Mothers are sharing this story. So, these are a lot of stories that you have to explain to them. So, the final part of it in my opinion has been also a lot from a one-dimensional law of faith. There is this that, like if you all believe this, you are like a student of a major and business department who are in school. So, not actually deliver the, deliver the book and if you don't deliver, there is a financial thought on it. This is, I think a lot of things I've seen in the last two decades. This is my my my. I am just going to stick with the measurement for what you do. And, you know, I was a couple of people about what you do. I am going to start with vision and they will talk a little more about the science of the content and in a unique position I have got to sales and marketing. So, in fact when we were discussing the fourth session we said let's go in a little about omnichannel over here and to the question asked content is not omnichannel customers it's the customer that is going across the channels and participating in your brand and not your content. We are just tailoring the content to the channel where the customer is participating and for a company like ours which is a luxury brand we have adopted certain channels and marketed them as per our targets or KPI's. So, there are two or three topics that I have saved and there are two or three topics that are our brand and our engagement. So, for example Facebook is used for engagement conversions, Instagram is used for content storytelling brand messaging then in-store is used for direct customer interaction and engagement and again product sales and that's really how we have adopted the omnichannel into content and content into an omnichannel strategy. It's not easy and I'll give you a small example. We have products that are eye-opening, authentic and some of them we do equalize younger is like 16, 17 year olds who have acne on the skin. Some of the products we use are many who go on to portray their skin. They are very high 40 years old and 18. Now, imagine you have Instagram and on top of that you have a sales target for the month. On top of that you have a holy festival, on top of that you have elections, then you have some weather, then you have the need of the brand to start telling the story about the new product that they were launched and that's when a marketer suddenly figures out that I'm an omnichannel, I have lots of content and product, I have lots of customer agencies to talk to, what do I achieve? In a nutshell, decide which content market is giving you what return for which customer send you and go with that. So if your stores are going to give you the sales they are, online or offline stores, they don't need the content for that. If your Instagram is about story telling and about building the brand experience, go with that. To your last question, then you don't expect an algorithmic. Right? They will just expect customer sending and maybe at some point they might have a conversion but that isn't the content itself. So I guess in today's world that is some other omnichannel is something we all talk about, we all are around, we assess our customers, we are on the channel ourselves. So just tell a bit of content to your customer importance and where they are coming from. I'm going to take a crack at what you said, everything you are talking about is very important. Most instead of, is there a bunch of agencies in the world that are just engaged in cash and why, depending on where you are, who you are going to, have you been able to all make or make money? I think the key is changing the content that you create as a brand. I would say the first key of content is the brand as a publisher. That's one key of content that comes out. The second key would be the export as a publisher of content. So it's for developers, critics, reviewers, and they are a consistent content for the brand. The third key I would say would be consumer as a publisher than a company. So from our perspective there are key brackets of content that come out from a brand as a sector. And I think from a learning curve, each of them have a different kind of objectives and each of them have a different measurement. Let's start with this as a brand as a publisher. So the most aspect I think of is to share information about the new products you've launched, the offers that have come out, and the advertising. I wouldn't call that as a company. That doesn't call it as a brand as a publisher. Basically, to me content is very much because of the advocacy in Europe and in Asia, you have to do more advocacy. And that's why it's a company. So I think that's an important component as a brand that has come up with it. So I'll give you an example of it. Sometimes I go and launch a product called, you know, it's a media box that's been launched. The pre-launch component of the media box, but basically a company that has a multitude of games that have been launched. And it was launched five years ago at the launch. There were games. And people didn't have access to consumers to come up and try and track the code to unlock the single-world distribution. So when we had five days of engagement with consumers, I would consider that to be an example of a market marketing, where people came on the website and they tried to track code. There is something. And interestingly, when they were creating the access, they come to the desktop and access the box. And I'm not sure what that kind of contact was. How many people actually found out? And we found that almost, you know, about 4% of us say that every component that comes in the day is for the launch. Because what we're going to do is rather than having the pre-launch, Jesus, and me, or having a coming-soul, and me, or just that kind of decision, because it is a game where people have an unknown mystery for us. And that was very big that we actually measured, even before the product was launched. So in this example, we actually went to find the sales to measure how the company marketing has worked. But there were other issues of the company. There were various issues about launch, issues about apps, and so on. There are often disruptive things to do, like, so for example, you know, last year we launched something called a KFO, which is a community planning organization. It basically speaks on how people were delivered, of course, and so on, that activity would be released and loaded into a drone. So it was exported into the box. Now, in this example of money, I think what happens is, the New Year's Day is a new year's start. New Year's Day is a new year's start. We don't have to be very quantitative. What we do is we don't have any information. The key concept is the activity of the process that I'm interested in. And then it has to be a new year, and then it goes to native content creators, the platform, the school groups of the world, you know, or other, a better approach in the game, and so I would say that when we use content marketing and our own back-up forms to gain in the role of the company, we have to let it all come to the side of the company and us creating it. All we have to do is let it come to the side of the company and us creating it. Are you interested? And then what we find out is, I'm interested in it, to reflect on this as much as it may not be successful or not, is actually one new year. And with the new product track already being done, we find that things are actually fundamentally interesting for the consumer beyond advertising, or that we can't apply it to the world. We don't really have to spend much money on it, everyone's interested, people are sharing it, and we really find out that actually there it comes, it's one of the eighth one in the show, the measurement of our own is a dead end actually. So that's the other interesting thing. What we also stand to do from the second season of our show is that we find that when we do some of these disrupted relationships, like the KIA, and if all the investors go out, we also see that for that particular product, you'll find that the KIA is, for example, like it's just a half-mine. And we also found that politicians make a half-mine here, they make a half-mine, and I'm serious as anyone says. So it's a derogatory, but you can actually draw a relationship that you don't get to believe from any other comment after which you need to do, which has been going on in the past. You can see that it's been going on, and we're doing that through the course of the season, just like the most standard. But it must be a derogatory, it must be a persistent behavior because it's a derogatory that's actually going on in the future. Some people have to be derogatory. The third problem that I have thought about is the new one that's on the show, you know, for example, you know, that's a great problem, but if you get something to work with, you feel like you need it, and we see so many consumers, they say, how many consumers do you think you need to do? And they go out, and they pull money and they go out, and they say, how many consumers do you think you need to do? And they go out, and all of these companies is engaged in this a good way of helping DCM get their money. So, if I can get the money, it's not going to be 25% and half, but DCM can get it. And whereas, it's like a different person around the world, they're not going to person it. So, here you can search for assets that you need to do, and that access is good to check, or how many people you're not going to do this, or how many people you can get, and you can search up and you can get the money that you need to do. So, how many people you can get, and you can get the money, please? That's it. This is a really, really precious project. So, another aspect is almost this land debt. Right? Well, it's a really industrial project. You have to create a land power. So, when the cost of high-card comes, it has some simple land, can it land it? And then, it puts the entire high-card into this land, and it is converted by us. And then there's 18 million views on one video. Now, if you look at other companies, this kind of a thing, let's say that you have a process of buying one video, you can buy one video, you can buy one video. So, if you look at the one 66,000 rupees of high-card, it returns to 18 million views already, it has just come in. It takes up all the decision. So, it's interesting that it can actually create a way to know the why, but emotion is something that it starts and rational gets it. So, this is a thing between emotion and rational. You know rational is not rational at all. It's a thing which is a very large material in human beings. So, we don't always think about video. There is a video, but there are so many successful videos that you know, you just think about video in your own video. Let me also say, I don't know, I just don't know, you can create a video. But that video will always be there. At the end, there's a lot of interesting videos that you need. And it will be a lot of interesting videos. So, there is a video inside over in the video, you're just in the home and your home. What's the strategy to find that in your business which is to create a video who is better at it? So, there's a lot of kind of interesting because what is the advantage so you could have a cross and one one common advantage. So, I think one of the advantages is responding to them in our kind of specifically you know, you can do that. And you have to work on such a video you also have to find. So, some of the people who are in the community which my friends we got a five minutes so they're going to be closing comments. Why don't you start with a word about closing comments or can you make a video that you really like? I think I have to say I think we have got a lot of just one thing that, you know, if you all work up a purpose like marketing and you know, as a marketer that's in our perspective all the time, content is your large share of that and everything is in that one purpose and everything ties back together, then that's the real sort of impact on top of one another, by the interest of age and responsibility, so I think that becomes very important and I like to know, I think, brands as publishers only yours to really go down, so I'd like somewhere to go from one of the guys I met in my first day, if you talk a bunch about yourself, this is my second experience, so I guess we should also take, you know, just set a piece aside and just see on the side what it's like and how much. Okay, very quickly, just one more recommendation, whatever content we put out there, we will put out there, just make sure that it goes back to the brands of authenticity and whatever content it is, if it comes back to brands of authenticity in a brand and whether the predation of your brand and your content will exceed a thousand months, it takes a long time, it takes a long time. I think, whatever you guys mean, a lot of content is just the starting line, unlike newspaper, television, video, internet was never created as a must-see, it was a one-to-one review, and while kind of analytical invention, it takes seven million importers in the US, maybe a long way of managing the power of this one-to-one communication, but that's the future. The future is that it's going to change dramatically, whatever you are saying, today is not going to change, so we all need to prepare for it, and I think maybe the power of the media will be that one unique communication for each of the users and what a media is capable of. I think my view is that advertising content both has its roots. Continuous information from brands, that's why they just don't want to continue to kind of attack your product, other posts that are written in that and who perhaps are a bit better than what brands can do in terms of one-to-one communication. So, the thing that's going to be the latest is about the role of the media and the status of the content, and we will go again, I think that's how we do it, but in a different way, we don't want to go over that, because it's not required. But we talk back to the brand story. So, I think that's how I'm going to show you back, we don't talk about what we do as a brand, or it's another way to discuss how we say it is a brand story, or a brand story. If people don't come alive who want that, that's the way to do it. If it's not going to happen, that's the way to go. So, that's it. Thank you very much. Thank you. Thank you.