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The footprint poster ( Anti bear farming campaign )

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Uploaded on Mar 20, 2011

The footprint poster_Anti bear farming campaign
Client_TEDDY BEAR MUSEUM
Agency_supernormalvoice

In S.Korea, about 1140 bears are kept in small and dirty cages for gall bladder extraction to be used in asian medicine. The biggest reason behind maintaining "Bear Farming" is that koreans don't have interests in it. Thus, we made the public realize that how much influence "indifference" has on bears via a large poster treated with transparent adhesive materials.

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