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Published on Oct 13, 2016
I remember learning this basic model with a similar example as a psychology undergrad at university. Except my professor said, "You start with a nice car. When that gets old and doesn't do it for you anymore, you get a nicer car. Then that doesn't do it, so you buy a garage of nice cars. Then those cars all bore you, so you buy a helicopter. Then the helicopter doesn't do it for you anymore, so you buy a yacht. You end up with a garage of nice cars, a helicopter, and a yacht, and you're miserable and nothing can make you happy."
This is also common to the model of addiction where you have to constantly increase your baseline just to feel happy and normal. If you never take a break from heroin, you constantly need more just to feel normal, until you get to the point that you're taking massive amounts just to feel normal and reach a point where you can't take anymore and are miserable.