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Digital connoisseurship is a moral imperative: James Keller at TEDxPortland

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Published on May 15, 2014

James is a designer who enjoys blurring the lines between physical and digital experiences. After leading Wieden+Kennedy's digital strategy team, she left to co-found Small Society, a mobile agency that created the first wave of native mobile apps for Starbucks, Zipcar and Amazon. In 2012, Small Society was acquired by WalmartLabs. Today, James continues to help define the next generation of mobile retail experiences.

Event Recap - April 12, 2014 at the Keller Auditorium with 2900+ in attendance marked the 4th installment for TEDxPortland. Committed to ideas worth spreading in the Rose City and beyond, 55+ volunteers, worked year round to organize this one-day event featuring 14 speakers and 4 performances. This year's theme was PERFECT.

With special thanks to the UNIVERSITY OF OREGON for presenting partnership, a world class stage design provided by HENRY V, an incredible legacy bound book provided by PREMIER PRESS and to the creative digital craft provided by INSTRUMENT. All of our "Perfect Partners" can be found here:http://www.tedxportland.com/?partners

In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized.* (*Subject to certain rules and regulations)

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