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Simon Sinek - Consistency or Intensity? | DMA’s &THEN Global Marketing Conference

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Published on Jan 11, 2017

Recorded at DMA’s &THEN Global Marketing Conference

Want more insights from Simon Sinek?
Full Session - https://youtu.be/g5MduPwLT5U
More Clips -

LEADERS EAT LAST: WHY SOME TEAMS COME TOGETHER AND OTHERS DON’T

Why do only a few people get to say “I love my job”? It seems unfair that finding fulfillment at work is like winning the lottery; that only a few lucky ones get to feel valued by their organizations, to feel like they belong. Imagine a world where almost everyone wakes up inspired to go to work, feels trusted and valued during the day, then returns home feeling fulfilled at the end of each day. This is not a crazy, idealized notion. Today, in many successful organizations, great leaders are creating environments in which people naturally work together to do remarkable things. When the conditions in our organizations are right, we naturally trust each other and cooperate. But when leaders neglect the environment in which their people must work, politics, silos, cynicism and self-interest prevail; all things that make it even more difficult for us to work together. The best leaders know how to build those conditions and the best organizations are the ones in which the people work together to confront danger and seize opportunities. Simon will explain what it takes to create an environment in which people work as they were designed – together. It is under these conditions we are at our natural best.

&THEN, the reinvented DMA annual event, is the largest global event that unites the marketing community – the people who think, plan and do what it takes to succeed. For more information about &THEN, head to andTHEN.TheDMA.org

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