 Hey there, Chad Banger here for High University Libraries. If you're just getting started researching a company, I recommend looking at some market line reports. These reports are easy to read for the novice business researcher, and they're found in InvestTex via the Mergent Online Database. This video shows you how to find them, so here you go. To get to InvestTex, first thing you're going to do is click on the InvestTex tab in the Mergent Online interface. And on this page, the first thing I'm going to do is search by company name or ticker. In this case, I'm choosing to search by company name, because I don't know the ticker for electronic arts off the top of my head. And we will either click Search or Add to Criteria. Either search will work fine. We're just doing a search here to kind of show you that if you just do search without limiting, you're going to get a bunch of stuff about electronic arts, which can be a little bit overwhelming. And in my particular example, I'm going to just search for the market line reports. And so I'm going to search by contributor. And because I've told you what market line is, market line, you can find it by just searching, click on Market Line, and then adding to Criteria and then searching it. And that will give you 50 reports versus 16,000 reports. And what these reports have are some good information, typically 50 to 100 pages or so on your company. Choosing one hits a little bit dated intentionally, just so we're not disclosing any up-to-date information on the public web. But your table of contents here, you see they cover key facts, give you a company analysis, a nice SWOT analysis, company history, deals, mergers and acquisitions, all that kind of good stuff. The SWOT analysis, a lot of students are really after. This kind of covers the company's strengths, weaknesses, opportunities, and threats. In addition to the table, you get nice paragraphs of information that kind of talk about why they said this is their strength or weakness in this particular area. Hopefully this video helped you find the information that you need. I wish you the best in your business research endeavors. Take care.