 Hey good afternoon everybody Tom Stewart here with Liz Trotter. Our guest today is Molly Wailin and this is smart business moves You are all out there wondering wow, why are they so early only two minutes late? Oh stop it Tom I know you like to just like you're the first one likes to show up late to the party so that everybody looks at you That just sounds so much like you You show up late. You're not like the only person there That's really awkward because we show up and there's a bunch of people there You can kind of hang around the wall and blend in and but if you like show up and you're like the first person You you you have to work You actually have to show up Just stand there Interesting you have to talk right to yourself Well, I mean while those I'm assuming there's a guest or somebody a host rather. I mean You know what you know what I mean, why am I really green my green screen must be strong Right now You know, you know, I don't know you don't look green from here Okay Or I'm very jaundiced one of the two I've been really great. Thank you for asking yes, and what you've been what you've been doing the last few weeks So I was in New Zealand on the South Island for a couple of weeks, which was amazing. My son was going to Semester abroad down in Dunedin and so my family flew out to see him So that was really really magical if anyone gets a chance to go there. I highly highly highly recommend it It's like having Glacier National Park and your background, you know in the background And then you have about 30 beaches down in Dunedin alone. So it's incredible The weather is the weather cold there this time of year. So it's opposite So we went in May and so it was their fall So it was interesting to leave in the spring and arrive in the fall So the leaves were changing and they were lose, you know, the leaves were dropping. It was really beautiful though great weather That is really interesting. I never thought of that before but yeah That's right. Ah, very cool. And what's really odd is I dreamt one night and everybody was upside down So don't ask. I don't know because I felt like I was on the other side of the world or what How long is your son over there Molly? He's oh, um, he was over there for about five months doing a semester abroad. Yeah Yes, really good Well, I'm looking forward to our topic today. We're gonna talk about disrupting leadership. Yes I'm planning on doing so. Thank you for Hosting and having me on your show and I think Tom has some of my slides, but just to introduce myself I own mountain maids. I've owned a mountain maids since 2007 so a really long time. I have about 24 employees Here in Bozeman, Montana. We have a division in Bozeman and also in Big Sky we do just around a million dollars every year and So that's the one business that I have and then I also have synergy growth coach Which is a life in business coach Program as well. So I'm mentoring women and men as far as business is concerned and Trying to break free of some of the inner barriers that tend to hold us back and keep us from keep us playing a smaller game And so for those of us that really want to launch and really want to grow It's it's fascinating what we think we can do in one year is Typically more than what we can accomplish, but then it's what we think we can do in five years is a lot less than what we imagine so Trying to change those things and really step into Who do you want to be in your vision and what kind of business owner you want to be? along with what kind of Person you want to be as well for business owners a lot of us You know well, we can go into the next slide Say that again Molly what we can do in one year is more but in five years It's a lot less. So like I would say oh in the next year I can start a business and and make a half a million dollars, but in five years I'll only do like 750. It's really odd how we do that. We wait wait wait We we're overly optimistic in one year and we sell ourselves short in five years. That's correct Okay, it's fascinating to watch and so if we don't accomplish that if we start a new business And we want to hit that five five hundred thousand and we don't there It's it's it's really deflating and and so That's a part of what holds us back is saying, okay Well, I didn't hit those thresholds. So it's because of who I am that I couldn't make that work What do you think that is a Lot of it has to do with how we've been raised and a part of our culture. So especially for people that That feel less powerful in society so Women tend to as we're growing up. We are looking to the outside world and with social media. It's becoming even worse. So we're seeing younger men and younger women with social media where they're looking to the outside world on You know, who's doing what and and how people look and who's successful they'll see like a 15 year old that's successful on tick-tock and so we're constantly having the outside world validate who we are and when we When we're looking to the outside world for validation We're not finding it within ourselves and then we start putting shame-based meaning on ourselves like You know, if if I was meant to be a business owner It would just serendipitously fall in my lap and because it hasn't fallen on my lap. I'm not meant to do it Right and and so what that does is it starts to We start to take a smaller role in life because it's not safe to fail it's not safe to put ourselves out there and Then course correct. So perfect example. I love this example that happened recently Elon Musk put a spaceship in the in into space, right? It lasted four minutes and it went about 25 miles and it blew up and They in Elon Musk and all the PR came out that it was a major success right massive success for most of us If we spent all that resources all the time all the money and something blew up in four minutes We probably look at it as a failure So it's how we look at What we're doing and how we can course correct and how we can make it better So that if we do fail it is safe to fail and Elon Musk showed us the way that it is safe to fail And it is safe to course correct But so many of us won't do it Do you think the expectations? Fall into that because I think that his expectation was not that he stay You know in the air for ten hours So maybe his expectation was hey, man if we can get in for a minute four minutes is Amazing, so that's that's the PR that came out But if you're Elon Musk and you spent that kind of money and you have those kinds of engineers and those Resources in that time. Do you think he wanted it up there for ten ten hours versus four minutes? Absolutely, but I think what he wants versus what he expects Is different and I think your expectation is what can jerk you around if you have an expectation If you want ten hours in the air That's way different than if you expect ten hours in the air if you want ten hours and you get four minutes I think you can still be really That you can feel really good about that. I wanted that I didn't get it I can I can be happy But if your expectation is I really thought we would be able to do it for ten hours and we only did it for four minutes That that's harder. That's a harder harder people swallow And in this in this particular case, they were able to collect a whole lot of data that gave them insight on How to make it stay in the air a lot longer next time? Yeah, right, but that's a part of the course correction, right so so as business owners as as we put ourselves out there and we spend our money and our time and our resources and We put out let's say that we put out an ad and we spend $10,000 on this ad and we're hoping that it drives traffic and through our front door and all this money is spent and Nobody shows up or four people show up. Let's just say let's use the same analogy Yes, it could be a success because we had four versus none But the time and the resources Then we've got to look at those data points and say why didn't people show up and what am I offering? And maybe my offering didn't match what my clients wanted But so many of us instead will say it's because of who I am that I Failed It's because of who I am that that I didn't create The space to make it work. So there's a lot of business owners that feel isolated. They feel like they have to do everything themselves they feel like they Nobody understands that they give and they give and they give to their employees and their employees still walk out the front door There's all these things that happen and we don't stop and say wow, that's great data points I wonder why half my staff walked out the door. This is great data Right, we don't look at it that way You just spent ten thousand dollars in tuition. What did I learn? Right, and but we don't see it that way, right? Some people do if you if you have the resources But if you're really starting out and you don't have the resources and you've leveraged your home and everything You put the ten thousand out there and it fails. It's it's pretty hard to recover It's pretty hard to say. Oh gosh, that was an learning experience. And so that's what we're talking about it's it's so instead of throwing ten thousand dollars out into the wind for Advertising Wouldn't it be better to ask your best clients your top ten clients your top five clients? What do they like about you? What do they like about your services? And how can you maximize those five best clients to put the advertising out that attracts Clients like them Instead so so these are all the things When we're showing up where we feel like we are not in a powerful place or it's not safe to fail We will make mistakes like that instead of trying to course correct and figure out what really does work And how do you do that? So if I'm showing up in entrepreneur syndrome? And I feel like any day somebody's going to pull the curtain back and be like, oh my gosh It's Molly instead of the Wizard of Oz How am I showing up to my clients? How am I showing up to my team? How am I showing up in my? Advertising what's going on if I feel that I'm a fraud and somebody's gonna find figure it out That's what we're talking about more here is is how do you break free of that of those fears of? Isolation or I'm not enough or I'm too much or I give and I give and I give and my clients just take and take and take So those are those those are the thought processes that we're trying to break free of Breaking through from imposter syndrome in all of its different Guises how how it shows up for people and how you if you don't if you don't recognize it manage it Understand it then you're going to be acting out of it and and be getting bad bad results Okay, so so Liz, you know sometimes like we're talking about numbers and KPIs And you'll slow me down and ask me to explain something well for the benefit of maybe the small portion Of our audience that doesn't know what imposter syndrome is Kate. Could you explain? Yes, so so that yes, so if you Google imposter syndrome, there is what I think there's a hundred and thirty Million hits on it. Okay, so there's so this is not just some random thing that I'm pulling out of my hat This is something that a lot of entrepreneurs feel because they feel very isolated and alone They feel like their friends don't really understand it because they're not entrepreneurs Or their family members don't understand it And even when people have really good advice if you go to somebody and you say gosh I had a really hard day half my staff walked out the door They may say in all their love and kindness Well, maybe you should find something else to do Right and so how many of us have that happen and and then you're sitting there going gosh It's got to be me my staff walked out. It's a reflection of me. I lost half my clients It's a reflection of me. I put out $10,000 in advertising. Nobody showed up It's because of me and and so this is what we're trying to break free of and so if you just flip to the next slide I think I have something on on the four steps of leadership and What's really important? in leadership and and really having that vision that is Something that Well, this is just talking about the entrepreneurs not being feeling isolated or not enough It might be the next slide Or it might be one okay, so so stepping into that greatest potential so here you are and you're you're feeling that Isolation or you're feeling like you're not enough the ways to step out of that and to start stepping into who you truly are and Looking at the world as your Education right like you said Liz that this is good data from the spaceship blowing up in four minutes And Tom you said the same and now they've got all this information and they can course correct so this is really important in stepping into your greatest potential is to realize if You're really feeling isolated What can you do and what are the resources you can do to find people to support you if you're feeling you're giving and giving and Giving start to look at is what is what I'm giving what people want Right, so if I'm here as an entrepreneur, and I'm saying I'm the serve everyone everyone's my client Then you're it's so broad that you're really not able to focus in on who you work Clients are and how you can really step into your greatest potential because you're spread so thin and you're trying to over accommodate and over please everyone so Stepping into this greatest business potential is stepping into your vision. What is my vision? What does my company look like who are my clients and who are my employees? Right, and if I'm a solo entrepreneur Do I want employees and if I do what do they look like right and how do they act and how do they perform? And so really stepping into what is my vision because if you don't have a vision you're just setting sail and letting the wind Take you wherever you want to go So having that vision of what your company is and then starting to look at the barriers that are holding you back Identifying those in our barriers. Yeah, and this is this is for the entrepreneur who's struggling thinking that It's them. It's like I you know, I spent that ten thousand dollars. I guess and it didn't work. It's just you know It I'm not worthy. Is that It's actually for everyone It's it doesn't matter if you've been in business for ten days or if you've been in business for ten years sure if you don't have a vision for your company and you don't know who your ideal client is and you don't know who your ideal employee is and You know, how can you operate your business to be? The greatest it can be and for you to be the greatest you can be and and and the people that Really it's it's taking your top five to ten clients and trying to mass produce those. Why do you like those? You know five clients. What do they do? You know, are they overly generous and caring and would stay with you even if you make a mistake or? What is it about that client that you really like you would love to have that client all day long every day? So who is that client and that's a part of the vision one of my favorite books about this is by Mike McAlewitz It's called the pumpkin plant. Have you read that one time? Yeah. Yes. Yeah So that book speaks to this idea, right? pumpkin planning your business just You know focus on the the best customers and the most important customers and let's do more of that. So I I Don't think that that is necessarily Connected like to what you're saying earlier about the imposter syndrome It's just that that is also something that is happening a lot of people in the world today Are dealing with imposter syndrome, right Molly? Did I get that right and this is also? Something that needs to that people need to work on yeah Well, if you don't have a vision Then then you're kind of flailing and that that that also promotes the imposter syndrome, right? This is broader than imposter syndrome This is this is how to really step into your greatest potential. I'm not just I'm not just tying up imposter syndrome Because there's people on the Maybe in my mind on the other end of the spectrum that it's everybody else's fault I should usually goes something on it begins with well, you just don't understand You know my employees are messed up and my customers are messed up and where I live that economy is different They're all looking to the outside for validation, right? So if you're saying my my my employees are this or the economy is this or my clients are that it's all looking to the Outside world for validation of what you are doing as a business owner I'm asking you to pull in inward Look inside yourself and and decide what you want to do so for example during COVID. This is a great example I was faced with Employees that were really afraid to go into clients homes clients that were afraid to have employees come into the home and I decided So many of my employees didn't want to work on the weekends. There was just a huge shift There's a huge shift from a business owner telling Employees their schedule to Employees dictating how they're going to run my business so it was really interesting and it was a big aha moment and You're trying to please everyone and I decided to walk away from a hundred thousand dollars of business So that I could change the whole paradigm of my company And it changed my vision of the company It changed everything and I couldn't be happier actually and then I made that hundred thousand dollars back Within the year, but I decided not to do VRBO cleanings anymore because they were back to backs It put a lot of pressure on the company if employees were sick I didn't have anybody to clean the VRBOs They didn't want to work on weekends and I just got rid of them and all the clients that I kept that were my vacation homes Because I'm up in big skies. So I'm up in the Yellowstone Club. Those are Large vacation homes that families just on them. They don't rent them out and and if we missed a clean It wasn't the end of the world, right? Nobody walked into a dirty place It took all this pressure off of me and it absolutely changed the vision of my company It changed the way I showed up for my employees and it changed the way my employees showed up for my for my clients And it all came from me not being afraid to walk away from a hundred thousand dollars Because that's a lot of money to leave on the table. That's a ton of money, especially in our industry So what I heard initially was that to step into your greatest potential You have to set this new vision and that by setting the new vision you would make decisions like Like cut out the hundred k etc But what I just thought I heard maybe I got it backwards was you cut out the business and that changed your vision so I'm I can't understand chicken or egg vision first and then you make new decisions or Do the thing and then that will change your vision Well, I would love to say that I could have predicted the pandemic but I couldn't the pandemic hit The changes happened simultaneously because there's no way I could predict a pandemic I couldn't predict what was going to happen But I could sit in it and I could make decisions in real time without the fear and releasing it and saying that So so if I stayed into my inner barriers of I'm a failure I can't get people to work on the weekends. My employees are are running my business All those things that we were saying during that time That that keeps you from playing a smaller game, right? I stay you'd stay small and I was like no I'm going to take what I have and empower it Right. I'm going to change my company so that it not only benefits me and my employees And my clients right even though I had to walk away from my VRBO clients But it was a great thing that I did because then they never had they didn't have to Have people come into a dirty place so so What I'm getting at is when the vision hits and you're faced with a vision whether it's a housing crisis pandemic inflation Whatever is a lack of employees too many employees Whatever is happening the vision has to be created and it can constantly be evolving Constantly course correcting. I could have said wow. I made a huge mistake. I walked away from a hundred thousand dollars in business I need to go get that back. I could easily have done that as well Um now that we're out of the pandemic. I could easily go back for it But it's it's not what I want so I'm not going to do it But your vision has to stay fluid. It cannot be it cannot be rigid But you've really got to look at What makes me happy as a business owner and what makes me profitable? And what how do I want to live my life, right? Do I want my company to own me or do I want to own my company? And and stepping into that vision of whatever that may look your ideal client your ideal employee And stepping into that vision and then realizing To break free of those inner barriers if I have to do it on my own or can I get an assistant? And can I trust that the assistant will do it? Maybe not as great as I will But I can have that support right because so many of us as as owners Begin to micromanage because people don't do it the way we do it When you start to step back and allow people to do it differently It still gets done Right and and that's a part of the growth But so many of us get stuck in this thought that if I don't do it This is why we have you know Entrepreneurs that are out in the field cleaning if I'm not with the team. They're not going to do it right I'm sure you guys have never heard that If if you know, whatever it may be so So when we those are really those inner barriers and those and what they really are is fear of letting go fear of asking for help fear of failing and and fear of being able to course correct in real time And so if you step into that growth mindset, right so if I step into the growth mindset of Yes, I can fail and if I fail of course correct, but it's not because of who I am That I'm not good enough like I can I can decide to Walk away from a hundred thousand dollars in business if I made a bad decision I can course correct and go after that Business again Right. It's just it doesn't mean that I'm a failure because I walked away from the money Or those clients if that makes sense I I think so I think I might have gotten a little confused there I think maybe we're using a different definition of vision. I think once I clicked into I think When when I'm thinking about vision, I'm thinking of something that I set It's like my vision for my future. I'm deciding what I'm going to do what it's going to look like But I think the definition of vision you're using is what do you see what's here? So like pandemic hits that's your new vision Right. Is that what I heard? I think that's what I don't know how they can be different. Liz I'm confused on how they can be different because if you have a vision for your company, right I would have never walked away from a hundred thousand dollars of the rbo The pandemic hit I'll tell you how I see them as different. Okay. Come on when I think of vision. I think of the future It's what I'm planning on what I'm building toward what I'm going to build in my company the kind of company I'm going to build not what is not what is happening today The vision is the future So what's happening today impacts my vision? So I might decide who I wasn't expecting a pandemic I'm gonna have to shift my vision because my vision before was to have this certain kind of company But I was playing on having a company that had two person teams and or four person teams And we all rode around in the same cars and you know, we went out Wow, guess what the pandemic is changing what I want to build in my company because that won't work And even in even in normal times, I don't think I know a single business owner that You know with their their idea of I am going to start a house cleaning business or I'm gonna buy a house cleaning business After doing it for six months Their vision is has has shifted what they thought it would be versus what it is is is different Yeah, absolutely So I I think I got a little once I understood Where we're going. I think I got on track. It's like, okay We're talking about today and how what you see is not What's happening is not about you being bad or you being wrong or anything wrong with you It is what it is and you have to still Move forward and and bring out your best potential based on what's happening today Don't live in this This other world. That's kind of how I'm right Well, if you're rigid and you say this is my vision and you don't ever course correct It's it's probably not going to work very well Right and like what tom's talking about. I mean our vision's changed And we have to be adapt we have to adapt to Whatever is going on Nobody could ever predict that we'd come out that we'd go into a pandemic And then when we came out that we wouldn't have employees that would be extremely challenging To have employees and it was really heartbreaking to turn away 10 clients every day Really heartbreaking as a business owner. So so then your vision is very different From 2019 to 2020 to 2021 to 2022 and even to today. So it I don't know how the vision Can be so far out that I'm on this course Without constantly Navigating and course correcting. Well, I'm thinking I'm agreeing with that the vision is set But you don't change most people don't change their vision. They just change how they're going to get there It's like, oh these new environment. I have to course correct because my vision is still the same For example, my vision is that I want to be a 25 million dollar company Right and I'm using an example of a company that I know right now The the vision is a 25 million dollar company And before the pandemic his plan for how he was going to get there was blank blank blank blank blank the pandemic hit and now his His way of getting to the same exact vision is not blank blank blank blank blank. It's whoa Blank blank blank blank blank blank and blank and a little bit of that and I'm not exactly sure But he didn't change his vision because where he wanted to go is still the same He just how he was going to get there had to change Because the world today was Is and we talk about this all the time Tom the world today is a different world than it was three years ago All right And I think this is exactly what your talk goes to exactly what you're talking about Molly The employees of today are not the same employees of three years ago. The employees of today Aren't routinely thinking that it is normal to be expected to work a 40 hour plus a little bit of overtime every week The employees of today don't think that so the biggest thing here and Something to really really think about is when we are focused outwardly That the employees this or the economy this or the pandemic or whatever it may be We're still looking to the outside and we're still blaming the outside when we start to change our mindset into that growth mindset and say The employees the the ideal situation for my employees is to work Four days a week. Let's just say that's their ideal So how am I going to create my company to accommodate? that vision of my employees because Because if i'm going against the grain and saying they won't work five days and this and this and this is why my company is not succeeding That's not the true story The true story is this is the data And and like elan must this is great data How am I going to work around these new parameters? And what's my new vision today and what's my new vision next week? And what's my new as I continue to get the data? My vision can still be that I want 25 million company if that's that's what I want But i'm going to constantly navigate the waters But i'm also going to show up differently As as who I am and stepping into that leadership role if i'm walking in in this fear mode That my employees only work four days and I can't get enough employees And I have to turn away all these clients And what am I going to do and pour me and and nobody's looking out for the little guy if that's my story I am going to be able to show it to you 30 different ways Right i'm going to be able to show you how my employees don't work And i'm going to be able to show you my books and I didn't make 25 million and i'm going to show you I'm going to prove it, but how am I showing up? How am I showing up in that data and that information? Am I showing up? Unresourced am I showing up fear-based am I showing up that I have to do it all myself? Am I showing up that all my employees are worthless and I can't trust anybody and nobody's there for me and nobody understands me So this is what we're really talking about when we're talking about leadership. We're looking inward It's really easy to look outward But if you're in some people have a hard time to grasp it about themselves Because it's really hard to self actualize on your own And that's why a coach can help tremendously But if you look at your employees, if your employees are coming in and they're afraid Right, they're afraid of whatever whatever is going on in their world that they have food insecurities housing insecurities That they're they're afraid with inflation that they can't they can't afford Food or daycare or whatever is going on with your employees if you really look at it Because some people if you can you can see other people easier If you see how they're showing up and you're asking this mom who doesn't know if she can pay for Child care or medicine or food or whatever she needs and you're asking her to go out And clean for a client and show up as her best self when she is In this space. How do you think she's showing up? She's showing up that she's not good enough and that the world is against her And then if this client gets upset with her because she forgot to shake out a rug And she's devastated and she comes back and she's like i'm just not meant to clean It's because of who I am that i'm not good enough I'm not good enough to be a mom. I'm not good enough to be clean And if you're and if your team is showing up in this way and it really affects people that feel of less power So if you can imagine a cleaner going into a client's home, who has the power? If an employee comes into the office, who has the power? So when you're looking at people that feel like they have less power They they can not always but they can feel 80 percent more often than people of power 80 percent more often they will feel it's because of who I am that i'm not good enough It's because who I am the client doesn't like me It's because who I am the team member doesn't like me and so if you're looking at that and how they're showing up No wonder they can't work more than four days a week. No wonder they're stressed You know wonder they're they're scared for money or whatever is going on in their life And if and if they don't feel Resourced and they don't feel supported and they don't feel like they can course correct and they don't feel like they can fail And they're afraid they're going to get fired Do you see what i'm talking about with that in stepping into Identifying those barriers so that you can break free of them And look at it more as I tell my team in 17 years I've never dragged anybody by their ponytail into my office and fired them You know, so so when you're talking to them It's a safe environment where they can make mistakes a safe environment where they can course correct A safe environment where if a client is upset that you have their back It's a totally different environment Then going in and being afraid for your for your livelihood so this is This is what i'm hearing from you a very short that you're talking about Henry Ford's quote whether you think you can or you think you can't you're right So and what you're saying is the people who think they can't Create that proof for themselves and they create that reality because They they see themselves as not being able to do it They can't do it and it becomes a self-fulfilling Prophecy basically Yeah, it's because of who I am that i'm not good enough right and instead of Right because people of power are like I don't know how to market, but i'm going to go find somebody that can Right, I may not know how to Create a software program, but i'm going to find somebody who can I don't know how to do the accounting books, but i'm going to find somebody who can it's totally different when you're of power And and you have the resources It's totally different than if you're coming from a space where you don't feel Resourced you don't feel supported you feel invisible you feel that that you you Can't can't give enough Do you think there's a connection between How they feel and what they believe to be true So what what what typically happens is is because of society at a very young age People figure out that are less that feel less powerful they Have have realized that other people have have spoken to them Or treated them in such a way that doesn't Resource them or give them the tools to course correct and and have that place feel Safe to fail so so when that happens when a teacher let's just say comes and and and Gets upset with you because you didn't do your homework You're starting to look at the outside world like wow, that's really interesting I got You know embarrassed in front of the whole classroom because I didn't do my work Right and it was because I could give you 20 reasons why but whatever it may be Then you learn as your classmates are laughing or talking behind your back You start to shrink Right and you start to say wow, it's because of me. I didn't do my homework It's because of who I am that i'm not good enough So you learn this at a very young age and this is this is This is not because people mean to do it to others It's just how we have learned in society on how to be Right and and so there are some people that And mostly men that will say well, I didn't do it. I'll of course correct I'll figure it out a lot of women tend to shrink back on it because we've been looking at the outside world for validation And it's totally different. I think you're saying yes That yes their belief is connected to how they feel that because they feel this way and they they find proof Out there that creates a new belief system that they are not good, right? Right. Well, there's there is yes, that is correct and that belief system A lot of people can't yeah a lot of people can't break free of it on because they don't know they even have it They don't even know they have that belief system. You can't see what's back here Right. I mean, well, you've been doing it for so long. It's it's just that you know, it's because of who I am I'm not you know, if the star is aligned I my business should be doing really well Right. Oh, yeah Yeah So one thing I think that you and I differ on though Like you are talking about how the outs people look at the outside And they see like all of this stuff and it it it determines who they are but How I see it is People see what's out there and they should look at what's out there Because what they see out there is data And they need to take that data And make changes based on that data that for their only only only making changes if you feel like it's safe to fail Only So so when you don't feel like it's safe to fail You're not going to put yourself out there You're not going to do it. So if I feel isolated and I'm all alone Right and I see all this data. I see another cleaning company and they're doing 25 million And I'm like, wow, they're doing they they they must be amazing They must be so great. So so when you think of you know, safe to fail I think of something like skydiving, you know, that's Something that you don't, you know, it's not safe to fail at that but Yeah, that's what I think of what's safe to fail to like I think that you're thinking about something broader than that. That's like more In your head than than reality And more in your emotion it sounds like because a lot of this is about emotions and not about logical thought it's more about Like this feeling emotional thought like driving and I'm everybody will tell you not everybody but Many many experts will tell you that people are driven. They're they're conscious thought is driven by their emotions So those emotions need to be addressed Because they're so powerful. They drive our activity even when we don't think they do right well But these but people that really don't think it's safe to fail and people that have seen They can give you examples of how it's not safe. Of course. They can tell you Um, I spent $10,000 on an ad and three people walked in the door I had half my staff walk out the door. I had half my clients leave me I can prove to you lizz that it that I have done all my work All this data. I have all of it and still my clients leave me And still my employees leave me but that's that's the human brain the human brain finds proof finds proof For what it has determined is the the data and now they find the proof to To show you why they're in the situation that they're in Wait, let me let me yeah, and we all do that Every single one of us does that we find the proof for our story about ourselves about other people Every every one of us has has the proof I can tell you why these things are true But if you start to shine the light on the story Yeah, and you shine the light on it. Yeah, and you see what you're doing where I'm not enough I'm isolated or our You know, I'm too much or whatever it is and once you shine the light on it Yes Then you start to see it and you start to disrupt The patterns and that's the key to success So I could show you the stories, but once I start to see wow, it is safe to fail It is safe to course correct It is safe to go to my employee and say hey, what's up instead of just firing them, right? It when I start to change the way I show up And I realize if I feel like I am not if I feel like I'm isolated And I start to ask for help Yeah, and and I call you Liz and I say gosh, I really need your help and you show up It starts to disrupt The old stories because now I can't say I'm isolated because now I have Liz helping me Right, I can't say I have to do it all alone because nobody can do it Unless I do it and I get out of the field and I start to have a team go out instead or a single Cleaner or whoever it is And they do it and the client doesn't complain All of a sudden it starts to disrupt the thought I have to do it myself If I don't do it myself, it will never get done And I don't I can tell you A thousand business owners that will tell me every day if I don't do it. It won't get done, right And and and so if that's their story And they're staying in it and they want to get out of it And they really want to grow and they want to stretch and they want to be a different business owner Shining the light on those stories and starting to disrupt them And starting to get out of it and see How it can be different, right? We can see for other people how it can be different We can't always see it for ourselves, right? So if I'm going to step into being a different Leader in my world in my life and the way that I I live I have to disrupt the stories that have held me back that have kept me from playing playing a smaller game It's safer, right? It's safer to have 10 employees or or one employee or 20 employees or four What happens if I have 40 employees or 50 employees or 60 employees? Yeah, right? It's not as safe Right, and then so that's the part of stretching as a leader is is really shining that light on what's holding you back What do you want and then you hear the stories and they can tell you all the stories And once you disrupt those stories My stories can start do you mean the proof? Yeah, the proof of why they why they're playing a smaller game Yeah, and why everybody else is holding them back or this goes to like jim ron too, right? Jim ron preaches or preached on this hardcore Darren Hardy same thing this idea of Being being held back by outside forces And and and although yours is a little bit different because they're talking about Allowing yourself to be influenced and molded by the outside sources and what you see and then Your idea what i'm hearing is your idea is get a coach to be able to show you that Here here's the evidence that you're looking at but look here's the evidence you're not looking at There's some more some more data points that you're not seeing There are 25 data points and you're only looking at these five that are holding you back Let me show you the other Inner it's all coming from inside. So i'm shifting that belief from inside You're you're making you're making me more sympathetic though I mean I hear that from time to time and my quick response is that's all head trash and start rattling off all the reasons why and You know, it's it's it's it's not real, but in that individual's head if they think it's real It's it's real at that moment to them. So Yeah, yeah and really thinking about it as a business owner You are in a power position and your employees are perceived as less powerful than you and so Really holding that space For you I'm just thinking in the context though dealing with other cleaning business owners kind of at a coaching brawl Yeah, absolutely the same thing. I don't do a ton of coaching anymore. Maybe this is why This is why tom I can remember you being so frustrated like I told them exactly what to do Why won't they just go do it and any business coach knows that the most frustrating thing Is when the path is so clear And the coachy doesn't take it So the biggest thing in coaching just so you know is you never ever give advice Ever you don't need advice though that that's not Yeah, but you don't tell people what to do So so if it is marketing or if it's finances or whatever sure It's very linear and in all of that but if you're telling somebody to to Not feel a certain way or to do something with their team or whatever it is It it will never be done because people when you are a coach you're actually Trusting that the client has the answers And the client does have the answers. They just need that support to bring it forward So Liz if I came in and told you what to do in your business, there's no way If you're gonna come on my show, you're gonna have to deal with me arguing with you. All right All right, so if so, I will agree with you up to a point But there are times when people get so mired and so stubborn and so stuck That they have to see something and I'm gonna use Um Because also have been a coach for a few decades now And I'm going to use an example of a coach outside of our industry a football coach So a football coach is going to bring out the best in you But sometimes the football coach says to you dude, you got to run faster Get out there run some laps do some stuff. You got to make it happen because you're not fast enough bottom line And so sometimes the coach does say look it Look here. Look here when you're when you're talking, but you're talking about a physical thing. You're not talking about an emotional deep-seated thoughts So you can you can be a football coach and you can say these are the stats and you're running 5.2 And the guy that you're up against is going to run a 5.1. He's going to outrun you You can give that that's great data You can give all the data and all of that if I want to move from bozeman to california I need to have the linear Touch points to get from bozeman to california if I don't believe Then I can drive myself or I can I can actually move to california Not drive that I can actually move to california because I don't know if I'll meet anybody I don't know if I'll have any friends. I don't know if I can make it work You can't tell me. Oh, yes, molly. You can do that Of course. So that doesn't work if it's linear Fine, but when you're looking at I don't care what it is Harvard review or whatever and they talk about the 10 steps to leadership and being a great leader Those don't work None of the data is good. The data is great to read But if you're showing up that you are fear-based or you're not good enough or you're invisible You can't take those 10 data points and and somehow muster this this invisible way of being a leader And so I'm talking about I'm talking about shifting inside Yeah, and if and if I told you Liz, this is how you're going to shift inside of you You're like, no, I'm not so if I told you No, tom has a great computer software and if you use it It could be a great resource for your company. That's totally different I can give you resources. I can give you information So when it comes to shifting 100 you can't tell people what to do. I was just like I know Well, I could I could I could suggest Liz. I really think tom software is amazing and and you could buy it And you still may not want to oh, if I asked you if I said to you if you're looking for a software program Which one would you choose? You would then tell me which one you're going to choose instead of me telling you which one to choose You see the difference Well, I just think that you're talking about two different things So those are two completely different things But I agree that they are different and one one is more effective For dealing with somebody who has blockages for sure Then the other one is if somebody doesn't have blockages, then you know, the other one works just as well There are some people that are asking you Hey, I need to know the best place to market my company Because I've tried this this this and this and I need to know what else to try And you can literally just tell them try this this and this and they'll go do it Because yeah, that's totally different. That that that's a very that's a very different type of coaching That is that is just giving resources Look, whatever it may be when you see how I got stuck when you said 100 you can never do it I was like I got lots of examples when you can you can give resources. It still won't mean that I'll do it So you could give me the resources you could give me a library of books. It still doesn't mean I'll read it It's got to come from me Can you can you believe how fast an hour goes It's got about 90 seconds left. Um And I know that we really and I guess in some way we certainly have talked about Disrupting leadership Um, I don't think that we probably touched on all of the points that you wanted to touch upon molly Is there anything here in the last minute or so that we have that that you could share with us to help Pull some of this together Yeah, yeah, so so the biggest thing that that um, you could do today Is to look at your top five clients Write down everything you love about them and how you would like to um Start to envision your company if all of your clients were them And then looking at if you have employees your top Employees and envision if all of them were your top employees And then how are you going to create your culture and your vision based off of that? So that that would be my biggest recommendation and and another recommendation is really starting to look at the stories That you're telling yourself and start to shine light on it. And am I Feeling like i'm invisible. Am I feeling like i'm not enough? What's actually happening and what's actually going on and how to Start to disrupt those stories so that you can step into the best vision of yourself And so I can see how if you know You have these blockages it would make really good sense to get A coach that could help you be able to work through these things, especially if you've tried So when I run into a lot of times as people are like i've tried i can't do it. All right, that's Coach right and we've already established i'm not that person but molly is Yeah So is this your website molly? This is this is synergy growth coach dot com And this is my website and there's all kinds of information on it. I do a free 30 minute Zoom call with anyone that would have questions or would like to have more information I also do a deeper group coaching And also we'll work with your team as well to help them so that they feel resourced and safe to To fail Yes, and not and not worry about being fired and let go in the process They can think four minutes is really good and something to celebrate Yes, and that's the four minute rule from now on y'all That's right We've all heard the three minute rule and now we got the four minute rule. Yes. All right Well, I really appreciate you all having me on Thank you molly. This was uh, this was fun and Yeah, we are we are at the top of the hour though So we're going to go ahead and work on call it a wrap for today, but we're going to be back Next wednesday five o'clock eastern for smart business moves. So then y'all take care. Bye. Bye. Bye