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Published on Jul 24, 2014
IBM Smarter Metering Solutions - transforming the way utility companies communicate to their customers and enabling consumers to communicate back. Comparative analytics can shift consumer behaviors in the energy and utility industry. The challenge now is finding how the consumers want to communicate to the companies. How they want to manage this relationship in a way that is beneficial to them. Improving customer retention will be based on each company's ability to provide these engaging customer experiences the target market is looking for now. IBM's suite of Cloud, Social, Mobile and Analytics is already helping energy and utilities companies to step-up to the mark.