 really happy to be here with Moitza. So Moitza is one of the members and helpers of my client group program, ABC MasterHeart. And yeah, I've been referring people to Moitza over the years because she's a great coach and supporter and guide. And well, I just wanted to kind of have her celebrate recent, you know, progress and share some insights and share what kind of new offerings she has right now. So Moitza, I'll let you introduce yourself more. Yeah. Take it away. Thank you, George. First of all, so nice to be here with you and the people that are watching this. Thanks for inviting me. Yes, so celebrating, right? So when I was kind of thinking of this interview coming up I was like, wow, what do I have to celebrate? It's not much to celebrate. And then I'm thinking, I am a coach always when I start my client sessions, like first three things that went well since we last spoke. And a lot of people really have to kind of, I had to train them and then they were doing, okay, three things that went well and then, okay, and I'll speak about three things that have been challenging, but it's such a good practice to actually stop and reflect on what has gone well. And when I did that, even though things were not top of mind because I've been so busy and my attention hasn't been 100% on my coaching business, but other freelance opportunities that I've taken on. There has still been so much to celebrate. And one thing I wanna single out is despite being super busy, I've still stayed committed to my business and have continued to grow it and taken on opportunities that sometimes feel like they fall into my lap, but I shouldn't play down my achievements by falling into my lap, right? So I think, yeah, one thing to celebrate is the good things that came into my life and work opportunities and projects in my coaching business, even if they felt effortless. I think that's probably why they felt effortless is because I love coaching so much and it feels kind of an effortless work to do. So anything I do towards it doesn't feel like work. And one more thing I wanted to celebrate is, so staying committed, which I really credit to your joyful productivity teaching storage, the TLC that I took, I think in 2022 has been transformative. And I know you from before in your work but that was really kind of a breakthrough moment for me and my own personal organization and being able to fit a lot more things into my life. Rather than going extreme into just one thing and then dropping everything else. So, yeah, that's been really good. And one thing, another, I guess, maybe the top thing I wanna point out that I'm celebrating is also inspired by you, I've held co-working sessions for the past, at least two months, if not three months with my actually past last year's MasterHeart team. And we've been really supporting each other. And it's, first of all, it's really effortless for me to do this, I'm working anyway and I love hanging out with people. So it's been really great. I got great feedback from the ladies that have been, right? For the members that have been attending. And to the point where one of them said, I do all my weekly work in these hours and I've held quite a long open hours for like two to three hours actually for like three times a week. And what that did actually was in conversations with these participants. I was inspired to include that into one of my offerings. So actually, it's such, to me, it's like, it must be my strength to host this, to hold space for people. And I like engaging or not even, it's not an engaging work alongside each other, but to be in community with people. It's something I kind of do naturally. I love people. And what this did, I didn't even notice that this could be offered to other people that might wanna space where they can co-work with others. And then one of the ladies said, well, this is super valuable. Why don't you offer this to people? So I did include it in one of my offers actually. And yeah, it's currently open to the public. Oh, that's great. I wanna hear more about that because first of all, I think a lot of people watching this, hopefully know what co-working is. I talk about it occasionally, but maybe you could describe it from your own perspective. What is it, what is it? How does it work when you facilitate it? And then what is available now that besides the master heart group, but what's available to the public now? Yes. So yeah, so co-working is really people coming together to work together, right? There's certain kind of parameters of how the session is run. People in your circles, probably everyone knows about FocusMate and I'm also a user of FocusMate, even though now less that I have had this for the past few months. But yeah, it's really coming together and working for about 15 minutes. So taking in the beginning of the session, sharing what each person is working on for the next hour or 15 minutes and then debriefing at the end of the hour, sharing what they got done. And I've had the opinion of an opinion feedback from the women that are coming to this session was that it feels, they feel more accountable because we know each other than they do in FocusMate with a stranger. So that was interesting. And so how it works is I offer, yeah, like I said, between two to three hours at a time because I quite like long stretches of work and I might work on one project, I might split it and work on different things per hour, that's almost beside the point, but I like long stretches of work with brief pause in between. So yeah, it's how I said, checking in the beginning, then debriefing like five minutes to the hour, then a quick stretch break and then starting again five past and then 50 minutes. So it's kind of 10 minutes break in between the working sessions. And what is an offer, I guess, part of my coaching offering is I have this coaching offering that I'm really excited about. It's about, and it really came with kind of a combination of looking back at, you know, you know me, George, I've kind of danced around different niches over time and like I can be everything to everyone. And then I actually look back at who I help most or best, who I enjoy working with best. And it's creatives that have these projects they wanna, you know, bring to life and life gets in the way or they get busy with other things and just don't get to the thing they want to do and offer their stress that's in the, at play, there's anxiety, you know, different things kind of, they just enmeshed in things and don't have the clarity or the plan to actually do the stuff they really want to do. And why this coworking fits so well and I didn't see it and this I'm important to add to me is because, so the offering is, I offer these two sessions where people, I help people get clarity and actual, there's like a planning session included as well where I really help them break things down into, you know, milestones into create kind of a structure for work. And then these coworking are kind of added as a bonus, if you will, they can come as often as they please but it's really to work on the plan that they created in the coaching sessions. So, yeah, it's about putting things into action and one month of coaching or not coaching coworking sessions is included in addition to those two sessions. Yeah, I think it's a really good, they complement each other. Exactly, it's both the strategy and the implementation, you know, that's included, which is great. Tell us more about, yeah, this framework you use when you are coaching creatives. I mean, lots of people watching this are creatives as well, they're creating a business or creating some art within a business. There's lots of creative projects, of course. So, when you work with a client and so kind of maybe walk us through that, I'm sure it's gonna be enlightening for a lot of us here. It's like a client begins with you, what do you do? I mean, we'll start from there. Let's say, yeah, you just got a new creative client. What do you do now? Yes, so it depends, right, where they're starting at. Depends what is getting in the way for them, but first step is always, always to identify. It also get them fired up about what is the vision? Because often when things are kind of getting in the way, we lose track of where we were going and it just feels like we're in this kind of forest, dark forest of everything's kind of not going so well and you can get bogged down and all of that. I mean, I'm also speaking from personal experience, I don't know how this happens, but they come to me because they still have that glimmer of desire, hope, I want to do this, I know I can. I just don't know how and they feel usually kind of lost. So it's about really connecting them to the vision. This would be if I worked with a client usually over a little bit longer time maybe, the thriving creator, the two sessions plus planning, I suppose it's also always two, one part is the inner work, connecting to the vision, connecting to the resources that they have. So they focus more on what they'll be have going for them rather than focusing on all the things that are in the way to really fuel themselves with an energy of possibility. And I use so many different tools, it's not like prescriptive, I always use the same, but yeah, I have some favorites. And then the second step, again, it depends either in the scope of these two sessions, the second step is always then to translate all those insights and that vision into concrete steps into a plan. So this has been invaluable for all the clients that I've worked with. They're like, oh, I feel so like I know what I'm doing. Like they feel empowered because they actually, you know, either the same day or the next day they didn't know what to do. So it's very practical in that sense. There's inner work, but then there's also practical. And yeah, yeah. No, no, this is really helpful. So talk us through a little bit about, I mean, I guess we could maybe cover a little bit about both sides of it, the inner work and the practical. So tell us some of the things that you see from your clients being struggling with in terms of the inner parts of it, the inner parts of their creative project. Mm-hmm. Well, a huge one is like the belief that they don't like structure or yeah, that's a huge one. You probably see that as well, George. I mean, I think we all have this different, you know, different parts, you probably heard me talk about that before I'm a Boisela facilitator as well as a coach. This is one of my modalities. And I just see, you know, human personality through this lens of different parts. And it's really which parts were strengthened as we were growing up. It doesn't mean we don't have potential for, not the opposite, but complementary parts. We just need to know how to unlock them, how to invite them into our lives. So if a person, you know, says they don't like structure, maybe realize that they're probably coming to coach because they realize they need something else than what they currently have, right? So what they have is not quite working. Then I help them kind of access those resources or invite those, what's already there, latent within them into their life. And obviously this, you know, needs to happen through practice. It's not like just a light switch, just turn on, right? It's about, sometimes it's literally getting in touch with those energies within you. That's the inner work. But it's also about establishing habits and practices that support that in the daily life. Yeah, well, this is a big topic because yeah, I think the creatives that have experienced enough of just trying to create by whim or just by inspiration, eventually they look at more successful creators, perhaps successful in their field and they do notice more consistency. And so the structure, this idea of structure comes in and I'm wondering what is your perspective about that? Because yeah, someone says, yeah, and the parts is very interesting too. So let's take it from that point of view. Like what are the different parts that a client might have within them? Parts that are resistant to structure, parts that welcome it. How might you describe that more? Yeah, so also one would definitely be the free spirit. Free spirit doesn't like to be kind of tied down and it can feel that the structure would tie down, right? Constricted, limited. But actually that's just one perspective of this free spirit part of the person, right? And it doesn't have the full picture. It only has its own experience or view of their life. And it's a really valuable energy and part and it contributes a lot to our lives. It allows us to kind of, yeah, flow and get spontaneous and discover things kind of, yeah, like we didn't expect, right? It's also has, you know, curious selves are also there kind of mixed in. But the structure one actually, my view is the structure is actually a container that can hold those, let's say, creative parts or even the free flowing one, which can bring a lot in. I think you speak about that, George, when you say you show up and then you allow yourself to play, right? You show up according to your structure, but then you allow yourself to play and you invite your creativity, it's kind of like that. And I have another analogy that I like to use. I feel that like those, the creative force, right? Those creative, creative part of us, a creative force sometimes feels like it's flowing through us is so powerful. And if it doesn't have structure, actually it can be like, you know, like a white spray that, like a mist, but or like a sun, let's say like a sunlight, right? It's warm, like sun is shining and it's kind of, it's nice and warm. But if you give it a structure, like a magnifying glass, that's what an analogy like to use, when you really focus the sun ray through the magnifying glass, you can, you know, literally burn the paper underneath it. Like it's so focused, the energy is so focused it can produce real impact and real difference. And that's exactly what I see with my creative clients as well. Yeah, I love that. Yeah, go ahead, please. I just wanted to say that when I say creative, it's not only artists. I do work with, yeah, people in creative professions, writers, you know, architects or sorts of different creative expressions, but I see creativity as an approach to life, being, you know, living creatively, living consciously with choice. Yeah, that's kind of my understanding of creative. I love it. And so moving into like the more practical aspects of it, so not only do you work with their parts and helping them become more conscious of it and work with it, then the practical aspects. So let's say now they have this big creative project and they want, they need your help to make practical steps. What do you see yourself doing? Like what have you noticed clients most needing in that aspect of it? They need clarity on what to do is, and that like usually like the big, oh, I want to do this something huge or often having so many choices like probably too many choices to like trying to juggle them all and they're going from one to the other, making little impact with each. And again, I can relate to that. It's, yeah, it is from a personal experience and knowing that there's a better way. It's about, yeah, it's about helping them to kinda focus, like I said, with the magnifying glass, all that creativity, yeah, being able to prioritize, being able to sequence things in time, like when things, you know, everything can have its time, but not all at once. So, yeah, we literally, we break bigger things, very coaching styles and we break a bigger goal, if you will, or vision into smaller pieces, milestones, evaluate them. Are they really like, why, even why are they going after it? It's not why can something would be wrong, but how aligned is it really? Because sometimes people pursue things for the wrong reasons without knowing. They may think it will bring them something and then they get that and it doesn't. Why not check before, is it really aligned with your values, like why are you really going after it? So that check is in place, so they, yeah, so they really pursue the things, because also when the things that are going after aligned with their values, they're gonna be more motivated. When things get tough, they know why they're doing it. It's so important, because the values are the things that are really important to us in life. So that's one of the key things that do with all clients, yeah. Yeah, I like that a lot, because values is kind of an eternal energy source and it's sort of an eternal goal, the way I see it. Like if you align your actions with values, even if the actions don't produce the intended results, so-called, you still acted with values, you know, it's like you still pursued the path that was deeply meaningful and aligned with purpose. So I really like that, that you have that focus. Okay, so that's really good. So let's talk a bit more about, like, okay, so the client, they come to you, they are creative with a big project or they're overwhelmed with lots of different things. They begin working with you, you help them with these parts within themselves and you help them clarify the sort of the steps along the way, so there's a clear plan. And then you offer the co-working that they can come to. And how many, by the way, how many hours per week do you offer the co-working again? I offer two sessions per week, sometimes three. Yeah, at least two, so I kind of promise in the offer eight sessions within a month. So two sessions of at least two hours, but sometimes I offer three hours, yeah. But so at least, what is that? Eight times two? That's like four hours at least per week. Four hours per week of co-working, which is people can get a lot done in those four hours. Okay, so then you have this coaching offer and then in terms of like what you are, and I mean, I think what I like about you as a coach because I mean, breaking down tasks means that you have a wide range of experience that you can help them gauge what might be more effective than others because you've helped people build businesses, you've helped people with creative projects, yourself as well. And so I think that experience comes to bear and it's really helpful. So I know on your offerings page, you have like several different offerings. Do you wanna talk about anything else there that's available, or maybe that's like unified into one offering? Yeah, actually I wanna, yeah, the main offering that I'm, I guess, I guess this one, the differences between thriving creator and the other kind of coaching, which is a bit longer is, it's really just the length of how deep they wanna go. And also, which really depends on how big the things that they're working on, or how much support people feel they need, right? So if they feel, oh, I have this, I'm stuck on this one thing, I just need this much support, then the two sessions plus co-working is all they need. If they feel like this is a long-term thing, I have this big kind of aspiration or something I would like to do, but I'm not quite clear and they don't feel like two hours in the court. You know what I mean? Like some people are more self-directed than others or not in general, but with a specific project. So then a longer thing. But what I would like to actually share is something that I recently learned from one of the ABC members, Caroline Leon is, and I want to integrate into my business, is gift sessions, which I don't know, just when I read that, I don't know why it's never occurred to me, but I find I love the concept so much. So stay tuned. My website's gonna have, yeah, gift session offers, which will be a limited number of sessions per month. I'm not sure if I'll do per month, a certain number per quarter that I can commit to that. And because I just, I love working with people and I want everyone to be able to experience working with me if they want to. That's wonderful. Yes, absolutely. It's a little similar to, I guess I would call it like tapering strategy, perhaps where there's like multiple options on a page. I mean, I use it for tapering strategies a little bit more complex, which is like on a single offerings page, there's like multiple possibilities and one of them could be gift, could be gift or low price or something like that. But no, it's really gracious of you to do that. I think people are gonna be very lucky to be able to work with you to try this out with you. So I will have the links below, of course, for those who are interested. Anything else you wanna share as we close out this conversation, any other kind of tips or insights that you wanna bring here? Yeah, I just wanna mention about the ABC, right? I've been so busy this year. Since the end of last year actually, just been so like, I feel like so many things at times. Oh my God, am I overwhelmed or what's going on? And I'm kind of, yeah, obviously using all the tools I have to get through that in one piece and then still thrive and I can still smile, which is great. But I want to give credit as well to almost like this invisible safety net that ABC feels, just the community, it feels like, I have the community, the supportive community and even if I don't go sadly to all the calls and as many as I would like to, it still feels I'm in this fold together with you, George and with the others. And I know that if I need feedback on something, I can post it somewhere and ask and it just so supportive to be in this community, even if it's virtual and we don't see each other so frequently, it still energetically feels very supportive. And I think that's very important for probably every business person to have. Thank you for saying that. I love providing that space. And I've heard from others too. There's, it's like, you know, it's always going to be there to support you and people are amazing in the community. So thank you, thank you for being one of those people. Thank you so much, Moetza. I am grateful to be able to have your support in the community, your presence there. And I think your clients are lucky to have you work with them. So I will, I hope people who are watching this can check out the links below, take a look at Moetza's website, social media, et cetera. And thank you for the work that you do and how you do it. Thank you so much, George. Thank you.