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Published on Nov 6, 2013
Following the Next Generation Paid Search panel, Lisa Raehsler, Founder, SEM Strategy Consultant, Big Click Co., interviewed her two co-presenters; Marc Canabou, Vice President, Global Search Business, Yahoo! and Bill Mungovan, Director of Product Strategy, Advertising Solutions, Adobe.
Marc and Bill share, in this video, some highlights from their presentations including their thoughts on where paid search is heading and how to stay ahead.