 This study examined the factors influencing the continuing use of mobile health, mHealth services and proposed an extended expectation confirmation model of information system continuance, ECMISC, to explain the phenomenon. The results showed that electronic health literacy, eHealth literacy, subjective norm and technology qualities are important determinants of the continuing use of mHealth services. Additionally, perceived usefulness, customer satisfaction and subjective norm have significant impacts on the continuing use of mHealth services. This article was offered by Li Nai, Brian Oldenberg, Yinting Cao and others.