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Published on Sep 6, 2013
3-time bestselling author Michael McQueen explains how all brands, organisations and ideas naturally go through a 'Relevance Curve' on their journey from emergence to prominence and then finally obsolescence. The question therefore is this: where are YOU right now on the Relevance Curve?
For more information on Michael or to find out more about his book "Winning the Battle for Relevance", visit www.michaelmcqueen.net.