 This study examined the influence of various factors on the willingness of older adults to participate in research. The results suggest that older adults are motivated to participate in research due to their belief that it can improve their own health and well-being, as well as the health and well-being of future generations. Additionally, older adults expressed interest in participating in research if it was conducted in a transparent manner, if there was adequate compensation, and if the researcher was familiar with the institution. Furthermore, older adults reported barriers such as transportation issues and concerns regarding privacy and confidentiality. To make research participation more accessible, researchers should consider conducting research in rural areas, offering transportation assistance, and providing accommodations such as hotels or meals. This article was authored by Rainer Croff, L. Chris Cohen, Allison Lindauer, and others.