 My name is Anupamburke and I'm the Chief Marketing Officer for RPSG FMCG. I look forward to being a part of this extreme jury for the fifth exchange for media mobile awards, what we call the Maddy's 2019. In today's fast-paced digital world, mobile marketing has become extremely important and mobile marketing and mobile commerce have got intertwined. It's more important than ever before to look at your campaigns with a mobile-first approach. I'm going to look for entries which have leveraged the platform and the technology creatively while meeting their marketing objectives. Also to be looking at what kind of interest and engagement that these entries managed to create for the consumer. I expect to see some stellar nominations and wish all the participants the very best.