 and then from a business perspective people are going to wonder like how do I monetize and potentially monetize the ape. Either you design it or get someone else to design 10,000 different bow ties or whatever vests or hats or merchandise to stick on as a layer it's just a photoshop layer right and you can you can sell that to then add to your or board a you could build you know other perks for being part of the board at your club bow tie society or whatever right so that from that simple idea of something that you've already got experience in in the real world digitize it and then that item can also be like you know as the metaverse grows okay they might be able to wear that on the avatar in the central length or whatever other video game comes out or the movie with this cartoon series you don't necessarily need to have the 250 000 or whatever to own an ape to still monetize being able to facilitate things for those apes and then eventually get more of the right