 Hi, I'm George Cal and I want to show you my cute dog buddy who's wearing a muzzle today. He doesn't bite, but he does have a loud bark and that scares people sometimes. Anyway, buddy, go, go, okay, let's go. Alright, in this short video today, I want to talk with you about what happens when you feel like your offer, your service isn't being taken up. Not enough people are saying yes to it, and you feel like you've reached out to a lot of people. Everything is in part about reaching enough people, but really it's also very much about making sure you're offering people the thing that they want. Because if you offer your audience, you can offer your audience all day, all night, something that they don't want, and you can offer to 10,000 people who don't want something and they're not going to want it more just because you offered it. And sometimes it doesn't matter how many times you repeat it. So it's much easier to make sure that you are offering something that your audience, the people you are able to access that they want, and then once you confirm that with at least a few people, then you can reach out to more people. So I'll just give you a very simple, very brief exercise to help you clarify more of that. One is to gather a group of five of your most supportive fans. Well, I won't even say supportive. Just say gather five people who are willing to talk with you, the five people who are like your ideal client. And it doesn't have to be a single call that involves all five people at once. You could do this on a one-to-one basis. And just talk to five people. And what are you going to talk to them about? You talk to them about what is the problem or what is the problem that your service can help them solve that they are most excited by? Or what is the result? What is the transformational destination that your service can help them reach that they're most excited by? So that's one thing to get clear. The second thing to get clear is what format would they be most excited by for you to deliver it? So maybe is it a workshop? Are they excited by that? Is it a coaching program? Is it a book? Is it an online course? Ask them and get some clarity on that. And the third thing if it's possible to find out is what are they and people like them, friends of theirs that are like them, spending money on? Okay, spending money on that's similar to a service like yours. If you can get clarity about these three questions from five people who are like your ideal clients, then I would encourage you to talk to five more if you can. The more you talk to up to a certain amount, but let's say you could talk to 50 people and you'll get so much more clarity, but just start with five. And probably with five, you'll already get clarity on this. So I hope that's helpful. I'm always open to your questions and your comments. And until the next video, I wish you well.