« Reverse thinking » Ad for Oui Marketing agency. www.sept24.com www.facebook.com/sept24social www.twitter.com/sept24social
RELEVANT AUDACITY™ The audacity of standing out from the crowd, of heightening the experience and generating affection for a brand. That's our momentum. And it forever drives us. The relevance of being contemplative, precise and efficient, forever mindful of return on investment. What we do today, shapes tomorrow. And we're exhilarated by it.
Copywriting: Julien Remillard Art Direction : Sylvain Daoust, Amélie Adam et Lauriane Pierlot Creative Direction : Sylvain Daoust Translation: Howard Shryer Filmmaking : Thomas Vannieu Music : L'Oreille
Marketing. Yes / Oui but who really cares to build brand awareness advertisers today have to sell tons of products we don't need technology can control people the consumer is worthless without purchasing power we believe that fantasy before reality bingo the big idea our weapon of choice: visual pollution which goes against what consumers want we create advertising for the agency before the advertiser that's the way we see it impossible challenges are big problems we just don't believe that advertising advances day after day