 And one of the biggest things we do tell entrepreneurs, our advice from both of us honestly, is to know A to Z of your business. You will be hiring, you will be building a team, there's only so many hours in the day, but being able to know the A to Z of your business is so important. Like you need to know like how to create content, how to run ads, like how to write web copy, like you really cannot rely on anyone at any point of time. If someone takes a sick day in your team, like you need to be able, like you're an entrepreneur,