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Transmedia Storytelling 01

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Published on Oct 31, 2010

Jeff Gomez, CEO of Starlight Runner Entertainment, teaches a Master Class on Transmedia. Transmedia development, production and implementation is now fully in practice at the highest levels of companies such as Disney, Saban, Microsoft and Mattel. ; Around the world, visionaries are generating stunning multi-platform endeavors based on the principles of transmedia.

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