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Uploaded on Dec 7, 2009
adidas and FIFA have today (December 4, 2009) presented the adidas JABULANI, the Official Match Ball for the 2010 FIFA World Cup South Africa™, which has been developed in partnership with academics at Loughborough University.
The JABULANI, which means to celebrate in isiZulu, features a South African inspired design and radically new technology. The new match ball, which was unveiled in Cape Town, will be available in retail outlets from December 5th onwards.
Loughborough University were exclusive research partners for the adidas JABULANI, after previously developing the 2008 European Championship and 2006 World Cup footballs for adidas. The ball has already been tested and endorsed by a number of world-class international players, including Frank Lampard, Michael Ballack, Petr Cech and Kaka.