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CÎROC Ultra Premium Cut Contest - Winning Commercial

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Published on Jan 17, 2013

During the 2012 holiday season, CÎROC Ultra Premium Vodka and Esquire Magazine partnered to challenge aspiring filmmakers with the CÎROC 'Ultra-Premium Cut' contest. Aspiring filmmakers were tasked to create a CÎROC social responsibility ad focusing on safe celebration. John Ryan Johnson, an MFA candidate at New York Tisch School of the Arts, was the grand prize winner!

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