How to Innovate with Phil Mckinney & Mike Stemple





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Published on May 3, 2012

Ever wonder how to innovate? Ever wonder on how to spot trends to build a business? Then this video is for you!

News - Youtube is giving away $50 million worth of free advertising with the launch of Adwords for video. - MIT Media Lab has its Spring 2012 event which showcased some incredible new technologies.

Whiteboard Session - Mike Stemple, CEO of Mosoro Inc., discusses his process of Trendmapping in order to identify future trend convergence and build companies around these opportunities.

Startup America Report - Adam Fish, founder of Forge & Roobiq, calls in to update us on startup activity in Kentucky.

We brought in Phil McKinney, former CTO of HP and author of Beyond the Obvious, to speak at CU Boulder and headline our Innovation event held here at ICOSA Studio on April 24th, 2012

Chris sits down with Phil and they discuss innovation and Beyond the Obvious. http://beyondtheobvious.com/

ICOSA Media brings you STARTO.tv, THE show for the American entrepreneur.


"We are in the process of discovering what crowd-funding + crowd-sourcing + the age of network intelligence means for humanity. Starto can help embolden, educate, and equip a new generation of entrepreneurs and problem solvers, and a new generation of companies. We are entering a perfect storm for innovation, one that just might rescue the global economy, and improve the quality of life for billions of people."
—Eric Byler, Starto Executive Producer

Social entrepreneurship expands opportunities for crowd-funding and building a customer base because consumers care about America, care about humanity, and care about the earth. The major technological challenges facing humanity have been plaguing us for decades if not hundreds of years, and they aren't being solved by existing organizations. In the 21st century, We the People will have a say about what companies get funded (see Starto Episode 2), and what goals these companies seek to achieve. Profiteers seeking to maximize profit at the expense of all else, and politicians seeking to consolidate power at the expense of all else, have proven to be a formula for disaster. What now?

We can't count on a "silver bullet" to save us; we need to create a collaborative, socially responsible network that makes possible "silver buckshot." The democratization of venture capital (crowd-funding) and the democratization of media (everything on the web) are giving birth to a new American economy and a new global economy, one that can set new priorities that strive for things like the eradication of poverty, the eradication of disease, clean energy sources, and the preservation of our planet's resources.

Starto.tv will do its part to inspire, inform, and equip a new generation of entrepreneurs who can, collectively, do things that no one can imagine today. Let's get to work!

Connect with us!

Created by Eli Regalado & Gayle Dendinger
Hosted by Chris Franks
Executive Producer/Director: Eric Byler
Producers: Keenan Brugh, Tim Bungum Blake Rubenstein
Director of Photography/Art Director: Andrew Thompson


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