 news from TAT Global Alternatives. That's right. We got some big breaking news from TAT Global Alternatives. And let's get right into it. I know it's a Friday in a lot of places in the world. Some places might even be a Saturday. Hope you're having a great weekend. Hope everyone's had a great week. Great way to finish off the week with lots of green everywhere. TAT launches in major new U.S. market. This is the big breaking news. Tell your friends. Tell your family. Let everybody know. TAT. Big news launching in major new U.S. market. We got TAT lighters. We got TAT everything here. And we absolutely love TAT Global Alternatives. Let's break the news. Hope everyone's having a great day. If you like these videos, make sure you smash the like button. Comment down below. Share the video everywhere. And subscribe if you're alive. TAT in a major new U.S. market. Did you expect TAT to go a whole week without putting out some big news? Ain't gonna happen. Here's the news with a smoking incidence rate of 15.5% among adults. And a total population of 12.67 million. Illinois. That's it. Illinois. The new major U.S. market where TAT will launch huge, huge, huge breaking news. Smash the like button. Comment down below. Share the video everywhere. And subscribe if you're alive. Your boy Rich bringing you TAT since day one. And they never disappoint us. They've always got big news around the corner. So Illinois represents a significant opportunity for the company to expand its presence in the Midwest region of the United States. To date, TAT has been placed in 19 tobacco retailers in Illinois, bringing its nationwide store count to over 300 stores at an MSRP of USD $4.59 per pack. In Illinois, TAT can realize a significant advantage over incumbent tobacco cigarette brands with the average price of a tobacco cigarette pack being USD $9.72 game changer. That's less than half price folks or nearly 112% higher. That's right. Moreover, Cook County, the largest county in Illinois, imposes a USD $3 tax per pack of cigarettes in addition to taxes at the state and locality level, making tobacco cigarettes sold in Cook County the most taxed anywhere in the United States. It's big breaking news, hot off the presses, and we're breaking it to you first. So what we do here at Rich TV Live, we bring you the news and we bring it to you first. What do you think of the new set? We are live TAT Global Alternatives Inc. TAT in Canada, T-A-A-T-T-O-B-A-F in America on the OTC-Q-X exchange. Soon to be on the NASDAQ in Frankfurt under the symbol 2TP is pleased to announce that TAT original, these are the smooth, smooth, and menthol are now carried by 19 tobacco retailers across the state of Illinois, population 12.67 million, approximately 77.8% adult, complimenting new launch initiatives on the east coast for Georgia, North Carolina, South Carolina, and Alabama as announced in June 25th, 2021 press release, as well as ongoing launch efforts in the state of Ohio, which began in Q4 2020. As of this writing, the company's products are sold in a total of more than 300 stores across the United States, in addition to being sold online through e-commerce with orders having been shipped to smokers aged 21 plus in over 35 states since mid-February 2021. This is exciting news. What do you guys think of this news? Let me hear if there's any comments. Guys, put them in the chat. Love to hear anybody's comments on this big breaking news for TAT Global Alternatives. What do you guys think of this news? I think this is going to be a catalyst for the stock. This is another state. This is big news in my opinion. Illinois was selected as the next market in which to launch TAT for several strategic regions. In addition to a smoking incidence rate among adults of 15.5%, which is above the national average of 14%, Illinois borders on Indiana, population 6.7 million, adult smoking incident rate of 21.1%, which also borders on Ohio, thus potentially allowing TAT to build an initial presence in the state from its availability at retail in Ohio and Illinois. Moreover, as of May 21, May 2021, there were approximately 150% more sample pack requests on TAT from smokers aged 21 plus in Illinois than in Nevada, where the company's operations are based. The company has onboarded a local sales manager to cover Illinois, who has several years of experience in tobacco sales, with industry-leading firms to include Altria and Ebi Brown, epic, epic news. Most uniquely, the company has identified a significant opportunity to capitalize on the high taxation rate of tobacco cigarettes in Cook County, Illinois. The county-level tax of USD $3 per pack is combined with Illinois state-level tax of USD $2.98 per pack. In addition to locality-level taxes in Chicago, Evenston, and Sierra, USD $1.18, USD $0.50, USD $0.16 respectively. As a result, the average tax inclusive retail price of a pack of tobacco cigarettes in Illinois is USD $9.72, which is nearly 112% higher than the MSRP of TAT in Illinois of USD $4.59 per pack. In a study of over 1200 smokers aged 21 plus in Ohio, Michigan, Illinois and Pennsylvania, conducted by the company earlier this year, announced in a press release dated April 14, 2021, over 65% of respondents who indicated a desire to discontinue are cut down on smoking cited the financial burden of purchasing tobacco cigarettes as a reason they disliked smoking cigarettes. Huge news, guys. With a population of 5.2 million residents, Cook County is the second largest populous county in the United States, second to only Los Angeles County in California. Combined with state-level and certainty locality-level taxes, Cook County levies its own tax on tobacco cigarettes of USD $3 per pack, making tobacco cigarettes sold in Cook County the most taxed in the nation. Wow. This is very strategic. I can see that. Once again, another home run by this company, with the average tobacco cigarette price per pack in Illinois being nearly 112% higher than the standard TAT MSRP of USD $4.59 per pack, the company could realize a significant competitive advantage in this market. Huge, huge news. What is set the Coscarella the CEO of TAT? I have to say the opportunity for TAT in Illinois is significant as there are well over 1 million smokers aged 21 plus in the state, many of whom reside in Cook County and are subject to the highest tax burden in the nation when it comes to buying tobacco cigarettes. Right from the beginning, we have placed TAT in 19 tobacco retailers across the state, which we intend to leverage along with existing online demand in Illinois to further penetrate this market. We conducted consumer research earlier this year with smokers aged 21 plus in markets to include Illinois and nearly two-thirds of respondents who stated their desire to leave nicotine behind specified that the cost of smoking tobacco cigarettes was a contributing factor to this desire. We are pleased to be making a better alternative to tobacco cigarettes available at a price point that is less than half what the average pack of tobacco cigarettes cost in Ohio. Game changer. As we brought in our initiatives to capture market share in the U.S., the 814 billion tobacco industry. Big news, breaking news, hot off the presses. What do you guys think? TAT continues to do it. Shock in the world. Breaking news on a Friday when nobody expects it. See what your message is saying here from Tintin? Then what about something going to happen when it's fifth next month? And then after I read that, it would be something again in 15th. What is all this about, brother? It's just another market that they're opening up in. The more markets they open up in, the more sales they're going to get, the more revenue they will have, and the more potential price appreciation for the stock. Best of luck for TAT. Thank you. And Jonas says, have you decided when you're going to do the video with Joe? You know what? I haven't even talked to Joe, but I'll do my best and see what we can do. I mean, Joe's a busy guy, but we'll do our best to get him on the show for sure. Dan, the IT guy, how are you saying Dan? Says, I am moving back to Illinois. Where will TAT be available? Great question. I'll do my best to answer that for you, and I'll get that information directly from TAT. Okay. I know I love it too, Dan. It's huge news. Hi. Why not tell me when I ask about something? I'm not understanding your question. I really don't understand your question, but what I can tell you is that TAT is once again making big breaking news, and they are now in Illinois where millions of smokers are paying more than double for their cigarettes. So for TAT giving people the ability to cut their cost of cigarettes in half, in my opinion, that's game changing news. And I believe that's why this is going to be a catalyst for the stock. And the reality is TAT plans to go everywhere. TAT plans to go everywhere, all over the world. And this is just the beginning for TAT, which is now opening up all over America and doing it one state at a time. So what they're doing is they're growing properly. They're growing strategically. And that's why I love what this company's doing. They're doing all the right things. Love to know what you guys think about this news. If you like the news, smash the like button, comment down below, share the video everywhere, and subscribe. If you're live, huge news for TAT. Now in Illinois, Yonis says, I'm curious how long it will take for them to arrive in Georgia stores as well. You know what? These are great questions. I'm sure we can get them on our show soon, and we can ask these questions or just email the company, go to their press release. You'll see there's an email there. Email them, ask them, do your best to get the information. And I know they will do their best to get back to you guys as soon as possible. Dan says, I'm talking to a company who needs exposure, and I'm going to send them your info, Rich. Call me sometime. Hey, Dan, just email this brother, richpixdaily at gmail.com. That would be huge, Dan. I really appreciate that. Just send us an email to richpixdaily at gmail.com, and we'll get in contact with you and get you all the information you need so we can make it happen. And we also compensate for business. So if you bring us business, you'll be compensated. So just send an email to richpixdaily at gmail.com, and I'll get Emon to send you whatever information you need, and whatever you need from us, we'll get it to you. And whatever the client might need from us, we can get that to you as well or get it directly to the client, and we appreciate your business. Thank you. Anthony Rice says, can't wait for TAT to come to California. Could you imagine TAT in California and New York? TAT in California, New York, and Florida? Those will be huge, huge markets for TAT. And believe me, it's coming. It's coming. It's not even a matter of if. It's a matter of when these bad boys are going to be everywhere, especially with this price point. You can't beat it. You can't beat the price point of TAT. That's why they are absolutely, in my opinion, a disruptive game-changing company. A disruptive game-changing company that is changing the world for the better, giving cigarette smokers age 21 plus the opportunity to smoke a cigarette with no tobacco and no nicotine at half the price. Game changer. And opening up in state after state after state. Oh man, could you imagine, Dan, if they opened up in Cali, that would just be absolutely ridiculous. And you know what? It's coming. It's coming. Like I said, it's not even a matter of if. It's a matter of when. TAT will be everywhere. And in my opinion, in the next five to 10 years, we could see TAT all over the world. And that would be absolutely enormous for shareholders all over the world. If you're a shareholder, you need to know that this is a great company doing all the right things. And if you're thinking about getting into the stock, remember that Rich TV Live is strictly for information and education purposes. Please do your due diligence, do your research before you invest in this or anything that we talk about here in Rich TV Live. In saying that, this is a company that's been a huge winner for a community. I love TAT. I love everything they're doing. They're doing all the right things. And this is a company, in my opinion, that's just getting started, despite the fact that they are getting oh so close to the list on the NASDAQ. And I believe a NASDAQ listing for TAT is going to be rocket fuel for the stock. And I think it could happen literally any day, you know, like any day. But yes, do your due diligence. Like Dan, the IT guy says, do your research. And once you do that, go speak to a financial advisor, chances are they're going to come back and say, wow, where'd you hear about this big? And you can say from my boy, Rich from Rich TV Live, and they're going to say, well, this is a really special thing because the reality is they are special. This is a company that is changing the world for the better and giving people an alternative to tobacco and to nicotine. And I think that this is going to be a game changer. It is now just starting to generate revenue. And with every additional state and every additional country and every additional new distributor, their revenue should continue to grow, which should also allow investors to see some price appreciation in their investments. So love to know what you guys think about this video, comment on the video. I'm going to go now. Have a great weekend. I'm going to have a great weekend after this news. Let me know what you guys think. You're boy, Rich from Rich TV Live. Remember, TAT is T-A-A-T in Canada on the Canadian Securities Exchange, T-O-B-A-F in America, and two T-P in Frankfurt, Germany. Thank you for watching, guys. You're boy, Rich. Rich TV Live. If you're not winning, you're not watching. We bring you the winners and we bring them to you first. We brought you TAT first before anyone else in the world. Stay tuned. I'm out. Peace.