 This meeting is being recorded. Well, simply I'll look at this ad and see what was wrong and why it didn't go through. But then, yeah, let's set it, let's set it live. Now here's the thing too on ads. Let's say, for example, this ad did run. And you ran it for three days and then, and then you shut it off for whatever reason. And then we're coming back in. And you're saying, Hey, Dave, let's put this one back on. That would be a huge no, no. Okay. So, so it's only because the ad did not go active. Where we can now come in and fix it and then send it, send it to go active. Okay. When we can edit everything about it because it did not go live. But if it did, if it did, we would not be working on this one. We would simply just start a whole new one. Okay. Right. So, so, so yeah. So in this case, we could for sure edit. So let's start here on the campaign level. These are your three tabs. Okay. Okay. Okay. Okay. Okay. Okay. Okay. So let's start on the campaign level. Check the box to the left of the blue circle. And then let's just edit from here. So right below the title, click on edit. And then let's just. Simply come in here. And make sure that credit is. And hit the dropdown. You may want to want to go with a couple of the boxes. Maybe we go with credit and we go with housing, just, just to be safe. Okay. Okay. Okay. And then we'll scroll down. So we got credit housing and then, and then here are our objectives at the bottom campaign objectives. So what you've been running and what we've been running this entire time are simple engagement ads, right? To get people in the local area to engage with the post. So X out of this one. So here just simply click on engagement. Let's go engagement. And I have to click that one or I can. Okay. So do you want to? Yeah. So he continued. Yeah. I'm sorry. Yeah. Okay. Okay. Cool. And then scroll down. So now we have. Now we have. Okay. So we're going to go post engagement. Perfect. And then, and then next. That's it. Okay. So now we're on the second tab, the second level, which is the ad set level. So over here, all we're doing is choosing our budget. Going with the calendar. Choosing our location. So there's like the date, right? Yes. Yes. So depending on the time of day, like right now it's still, it's still before noon. So in this case, I'll set it for the next day to go live at 6 a.m. Okay. Let's go 13, 6 a.m. And then, and then is it to the 22nd? Yeah, I didn't really matter. I didn't know. Would you just do one week? Or would you go ahead and go to Sunday? I just did Sunday. I would go, I would go Friday to Friday, whatever that is. What's, what's that the 22nd? 20th. 20th. Yeah. Let's bring it back. So again, it just comes down to as you, as you really set these ads, it just comes down to what, what's the budget? What's the monthly budget and, and, and how many ads do you want to put out? You know, because if the budget is going to go ahead. So would you do 100 for one week or size? Go 200 and run it for two weeks. Again, it just, it depends on the monthly budget. What's our month? What's the monthly budget from these? I could afford 200 for this because this is a big ad for us. Okay. So then, so then, but what's, what's, so let's say today's the first or let's say today's the 12th. We're going from the 12th to the 12th. What's the budget? From the 12th to the 12th. What's the budget? $500. Okay. So then break that down. How many ads, how many ads do you, do you project or how many ads do you think? Well, this one is on eight ATV. It's all recreational. So that's a total of about $500. So I have my budget for the month. I have my vehicle stuff, but then I need a regular car ad too. So I'm going to run both. So I don't want to spend more than $250 on this for the month. Yeah. Yeah. For sure. So then if, if, so again, if the budget is 500 for the month and we have two ads that we want to get out this month. Then, then run this for two weeks. And spend. 50. And then, and then that second one spent 250 on that one. Okay. have had the plan be you know we're putting out four ads this month okay well then just divide it by four the 500 that's it so just that's kind of how you want to play it out um so I'm gonna take it one more week into 200 because then I can add a special I'm trying if I it just depends on if I have time to create one more perfect perfect so then um and so how many days is that two weeks 14 14 days okay so so 200 divided by 14 is simply 14 bucks a day so here's what I want you to do here's what I want you to do I want you to change the lifetime let's go to daily let's go to daily it's the same dollar amount let's just the daily budget and let's go 14 a day it's the same 200 so um yeah let's let's go daily budget perfect and are there any dollar amounts that are like this is going to get you more traction than another or it's all basically random to their algorithm no it's just it's just however high we want to go 14 20 bucks a day would obviously get you more engagement 25 dollars a day right so just yeah it's all about the dollar if we were doing five bucks a day then that would get you less engagement it's just it's just whatever a dollar but it's it's always five dollars and above so anything for five a day then then yeah it increases your chances of the algorithms favoring your ad over the person spending three bucks a day right this many more it's all about the more that's all it's about so the person who can outspend the other person you know wins right so fortune a day and now this case all we're doing is we're now forcing Facebook the difference between lifetime and daily in this case we're just now forcing them in a 24 hour period to spend that 14 bucks okay versus I think that's a better tool than just giving them the blanket amount okay yeah yeah yeah let's let's let's really speed up the engagement and make them make them spend it 24 every 24 hours so that's perfect so that's good okay so now we'll scroll down and we'll go down to the location is that location where we're where we're targeting is that Napa is that um it was where do you see I'm sorry the audience down settings locations United States hit um go back up um yeah Napa 25 go to is that is that is that it so Napa 25 okay cool so go to name that at the very very top is that what you named it actually I think you did already yeah I did Napa 25 yeah okay cool okay awesome so we're good so now scroll down actually change that hundred at the top it's now 200 oh right or 14 a day you can go 14 a day oh rename it since I've never done that yeah do 14 day perfect okay perfect we're good there scroll down and there's location we're good there so now you have all these audiences in there so customize those are the ones you had me pull from before I wasn't sure but that's what I had in there let's take out the fb business page visitors take out that one just excel one out lobby video you can leave Noah's Christmas party you can leave people engage with any poster add yeah you can leave that one welcome video in the lobby perfect those are good audiences to retarget for sure be cool so now scroll down and what we want to do here on the automatic is let's let's let's let's go manual we're going to go manual when you go automatic well yeah automatic is letting facebook place it everywhere right everything right below that's everywhere on facebook all these different platforms within the facebook app so what I want to do is I want to narrow it in I want to spend the 14 bucks on just the news feed so uncheck instagram uncheck audience network and you can always run an instagram ad separately but here we're going to just go all in so scroll down we're going to leave the facebook news feed checked and we're going to even leave the marketplace checked we're going to uncheck everything else so video video yeah all that everything below so all everything yeah keep unchecking everything below so it's only the marketplace and the news feed 14 bucks a day is going straight to that to that location within the platform so we're good okay next okay cool fat step two and then the last step is just simply um and I don't need to worry about this no we don't need to worry about any of that okay next okay cool and then now over here um there's the post so it's already there by default is that the one we're using yep okay cool and then scroll down and then here it'll ask it'll let you um yes see so you put in your learn more button okay cool that's fine okay and then and then scroll down we don't have any web website events just yet because we haven't we haven't got your dot com up here so that's fine so publish and that's it okay so now that ad will go live tomorrow morning at 6 a.m okay and then can you remind me what I want to place on my pay on our website I'm going to just walk over here and real quick x out of this I'm sorry really really quick this um yeah you could just x out on the top right in the middle just x out of this window that the ad window that we're in oh sorry go to Facebook again yeah well just go to your bookmark go back to the ad manager or go to business settings actually it's business settings that I wanted to look at business settings okay and then to the left click on um brand I believe it's brand safety yeah brand safety and go to your domains which domain do you have do you have any domain on here okay so yeah we have an integrated the domain cool we'll do that next so any questions on the ad part nope awesome