BrightFarms -- a produce supply chain revolution: Paul Lightfoot at TEDxManhattan





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Uploaded on Feb 6, 2012


Paul Lightfoot is the Chief Executive Officer of BrightFarms, which designs, finances, builds and operates greenhouse farms at grocery retailers, eliminating time, distance and costs from their produce supply chain. With the elimination of shipping, and the drastic reduction of fuel consumption, carbon emissions and water use, BrightFarms enables grocery retailers to change their produce supply chain in a way that improves the planet and their profits. For nearly ten years, Paul was the CEO of an enterprise software company that improved the supply chains of major retailer and their suppliers. Previously, Paul was the founder and CEO of Foodline, a venture-backed software company that provided customer and reservations information technology to restaurants. Before that, Paul was a transactional attorney at the Wall Street law firm of Cadwalader, Wickersham & Taft. Paul was recognized by Chain Store Age magazine as a "Rising Star in Retail" in their annual 40 Under 40 awards.

More information at http://www.tedxmanhattan.org

About TEDx, x = independently organized event:

In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized.*

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