Music Industry Profile: Jimmy Iovine of Interscope Records

ArtistsHouseMusic
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Published on Apr 10, 2012

In this clip from www.artistshousemusic.org - Interscope Records head Jimmy Iovine talks about many aspects of running a record label in today's industry, from how to find talent to how to stay relevant when your prime product can be had for free. He also offers advice to aspiring artists and producers on how to stack the deck in their favor, and discusses some possible new businesses for record companies to explore if they are going to survive.

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