Ayse Birsel: "Your life is your most important project"





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Published on Sep 23, 2012


About Why Design
At Herman Miller design is the language we use to ask questions and seek answers to the problems our customers face. The design process is a journey into the unknown—or as George Nelson once quipped, "I have never met a designer who was retained to keep things the same as they were." Before we decide what we do and how we do it, we like to begin by asking the question "Why?" In Why Design, a new video series, we explore the world through the eyes of our designers, and share something of why we value their point of view.

Ayse Birsel
Ayse Birsel has been designing her life since moving from Turkey in 1989 to study design at Pratt in New York. Ayse believes that design thinking can lead to the "life you love." She designed the Resolve System for Herman Miller in 2000. Ayse and her husband Bibi Seck are currently at work on new products for The Herman Miller Collection.


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