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The Barclays Premier League #YouAreFootball Experiment

24,925 views 1 week ago
The Barclays #YouAreFootball Experiment. For the first time ever, we scientifically compare the passion of fans in the UK and on the other side of the world. It's the fans' unrivalled passion that makes the Barclays Premier League what it is. Using industry-leading data analysts, superfans heart rates are compared during the biggest, most pulse-racing Barclays Premier League clashes of the weekend.

The key focus of this experiment is to analyse fans' heart rates during key moments of the game - whether fans are watching in the stadium, in a pub or on the other side of the world.

"As March turns to April, the final laps -- it's going all the way. Where does this extraordinary Barclays Premier League race twist next?"

"First touch for Silva, first touch for Toure, Zabaleta, good reach by Gibbs."

"Glen Johnson up from right back... and it's in! Not in the conventional Liverpool way, but Younes Kaboul has turned it past his own goalkeeper."

"Suarez is away... and Suarez finds the net! Give him an inch and he'll pinch a mile!"

"Rosicky, Kieran Gibbs, Podolski, Flamini! 1-1! Now then. Now then Arsenal!"

Wherever you are, however you're watching the Barclays Premier League, Barclays has scientifically proved that we're together, for every beat.

Thank you
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The #YouAreFootball Experiment Play

We staged the Barclays #YouAreFootball Experiment to find out exactly what happens to fans' hearts on matchdays.

Superfans and Barclays Premier League legends were wired up to heart rate monitors to chart their emotional journeys on the biggest weekend of the season so far. The experiment took place at the Emirates Stadium, Anfield, Barclays Premier League Live in Johannesburg and world-famous fan pubs in London, Manchester and Liverpool.

Here's what happened when Robert Pires, John Aldridge, Shaun Goater, Gary Mabbutt and our superfans were monitored across an exhilarating weekend of Barclays Premier League football.
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