• adidas Running | PureBOOST X - I AM POSITIVE ENERGY

    5M views 5 months ago
    Based on years of testing and research with women everywhere, adidas Running has created a sleek, form fitting running shoe built to meet the relentless energy of the female athlete’s active lifestyle. While most running shoes are adaptations of male shoes PureBOOST X was designed with only the female athlete in mind, resulting in a high performance meets high fashion running shoe for women.


    My energy is positive.
    It can do anything it sets its mind to.
    It’s what gets me out the door at 5 am.
    It’s what gets my squad to meet up at 5:05.
    Because it doesn’t just drive me.
    It drives everyone around me.
    It lets us go faster and further.
    When we’re tired, we find more of it.
    When we’re about to give up, it pushes us forward.
    That’s why I need gear that doesn’t take my energy.
    But gives it back to me.
    Because positive energy is infinitely renewable.
    And I am its source.

    There’s always more to tap into. I AM POSITIVE ENERGY.
    Charge every step. I AM POSITIVE ENERGY.
    Run on and on and on. I AM POSITIVE ENERGY.
    Be the source. I AM POSITIVE ENERGY.
    I energize my squad. My squad energizes me. I AM POSITIVE ENERGY.
    You can’t be exhausted if you’re in exhaustible. I AM POSITIVE ENERGY.


    The petite, adaptive silhouette of PureBOOST X wraps the foot in style and rests it on a full length bed of thousands of energy infused BOOST™ foam capsules. The BOOST midsole
    provides energy in every step that will make running the best part of keeping fit.

    PureBOOST X features a new floating arch that provides a completely fresh look and feel. The adaptive stretch mesh of the floating arch wraps underneath the midfoot to make the foot look smaller while delivering a supportive sensation you can feel through every run.

    The stretch mesh upper, floating arch and lock down lacing system provides a personalized fit to PureBOOST X that hugs the foot from heel to toe. The Stretch Web outsole is designed to allow for flex at any point enabling the foot to maintain its natural motion.

    PureBOOST X is available worldwide at http://adidas.com/pureboostx from February 3rd 2016. Show less
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    springblade is a radical design that delivers revolutionary performance. Developed by the adidas Innovation Team, its 16 high-tech polymer blades are individually tuned in geometry, thickness and position to harness and release the maximum amount of energy during every stride. The blades react instantaneously to any surface, resist temperature fluctuation for consistent performance in any climate, and generate a powerful push-off as you run. It's the latest example of adidas' ongoing quest to push the boundaries of performance.

    Follow the conversation: #springblade
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