Everyday conversations are made up of close-ended and open-ended questions. Yet, traditional research methods very clearly separate them from each other. That leaves a lot of important detail on the table; detail that you really should know to make a difference. Quester creates deep conversations that are conducted by artificial intelligence. We ask the questions that need to be asked in whatever way it makes sense. That means you get the best of online quantitative and online qualitative marketing research methods in a single study. You really don't need to settle for anything less.