This short film was inspired by product brands. On the day it was shot, the director (Mamadou Papis Sylla) watched a customer video, in which the customer filmed his complaint. He purchased a fake North Storm brand jacket which he later found to be fake. He compared it to his real NS jacket which he purchased years ago. He was not happy with the fake version which he bought for very little money.
In this short film, the fake brand maker follows the "true brand owner" in order to have access to the millions made from selling a brand name. Although anyone can start their own brand from scratch, many take the route in creating fakes in order to make fast money. But is the fast money worth it?