A different type of apparel brand. Consumerism. Fear. Facades. Virtual Lives. Reality TV. Cynicism. Anxiety.
A different type of apparel brand. Consumerism. Fear. Facades. Virtual Lives. Reality TV. Cynicism. Anxiety. In a world that seems to be moving further away from authenticity and community, we wish to change that story. For us. For you. For others. In small ways and in global ways. Let’s move away from a world that lures us into fake lives and take small steps toward meaning, community and courage. We are a growing community of everyday people trying to encourage others to write better stories for themselves. To live a life in which give is better than take. To encourage each other to reject a fake life for the beauty of something different. We believe that deep down, people desire to be a part of something bigger than themselves. The simple act of buying a shirt from FakeLife provides an orphan with 20 meals, connecting your story to theirs. We can all be story-changers.