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  • Brandingmag: The original branding magazine

    70 views 7 months ago
    We're combining the beginning of this new year with a celebration of our heritage: 7 years of being the first global resource for a more open, authentic, and insightful branding industry. Here's to many more years of making it happen! Show less
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    • Brandingmag: The original branding magazine - Duration: 23 seconds.

      • 7 months ago
      • 70 views
      We're combining the beginning of this new year with a celebration of our heritage: 7 years of being the first global resource for a more open, authentic, and insightful branding industry. Here's to...
    • Thought Leadership as Brand Building - Duration: 6 minutes, 12 seconds.

      • 10 months ago
      • 308 views
      This month, our Branding Roundtable moderator, Chuck Kent, sat down with Nicole France (Cisco's Manager of Thought Leadership and C-Suite Marketing) to discuss thought leadership as brand building....
    • Is Simplicity Important for Consumers in 2017? - Duration: 3 minutes, 54 seconds.

      • 1 year ago
      • 203 views
      We talk to Brian Rafferty, the Global Director of Analytics & Insights at Siegel+Gale, about recent research findings on the role simplicity plays for consumers today and what those implications ma...
    • Defining Experiential Branding - Duration: 10 minutes.

      • 1 year ago
      • 385 views
      This video is a part of our Branding Roundtable No. 32 - Branding in IRL. Contributing editor, Chuck Kent, sits down with William Rosen, CEO of VSA Partners and co-author of the new book The Activa...
    • Designing the Brand Designer of the Future - Duration: 6 minutes, 39 seconds.

      • 1 year ago
      • 1,568 views
      Rebecca Kent interviews design leaders from four sectors: brand marketers, B2C agencies, B2B agencies, and design academia. Read the full interview on Brandingmag: https://www.brandingmag.com/2017/...
    • Diversity = Creativity = Profitability: What Leading Brand Thinkers Really Think - Duration: 7 minutes, 33 seconds.

      • 1 year ago
      • 84 views
      Kat Gordon, the former big-agency creative, and now founder and head of the 3% Movement, in just five years has helped boost the percentage of women as top creative leaders from only 3% to now 11.5...
    • Branding Magazine is now Brandingmag - Duration: 13 seconds.

      • 1 year ago
      • 131 views
      We think the name speaks for itself.
    • The B2B CMO as an Integrator and Instigator - Duration: 4 minutes, 12 seconds.

      • 1 year ago
      • 102 views
      To get this ground-level picture of what it looks like to be a more strategic, and influential, marketer, we sat down with Amy Nigrelli, CMO of CUNA, Credit Union National Association, America’s le...
    • Digital & Branding - Leading Thinkers No. 04 - Duration: 117 seconds.

      • 1 year ago
      • 107 views
      We take a look at digital not as a mechanism, but as a mindset. Today’s lens: the various reports, conferences, and perspectives of the Vivaldi Group, led by our interviewee Erich Joachimsthaler, i...
    • Brand Governance - Branding Roundtable No. 25 - Duration: 4 minutes, 39 seconds.

      • 1 year ago
      • 552 views
      “Brand governance” may just be the least sexy term in branding. It’s also one of the most important for any marketer that wants to fully leverage, and protect, their brands.For a look beyond the lo...
    • The Brand Relevance Index: What Leading Brand Thinkers Really Think - Duration: 2 minutes, 51 seconds.

      • 1 year ago
      • 628 views
      For the full interview, check out our article: http://buff.ly/2dlQlA4

      We talk to Andrew Pierce, President of Prophet, US, about the Brand Relevance Index, a relatively new effort to extend and app...
    • How Tech and Diversity Lead to Great Work - Duration: 18 minutes.

      • 1 year ago
      • 77 views
      Chief Experience Officer of SapientNitro, Donald Chesnut, talks about how to foster diversity organically within an organization and why that leads to exceptional work.
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